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# Fermented Botanical Beverages
Herbs, Plants and Probiotics Make C Botanicals' Fermented Drinks

By Laura McQuarrie | Published 2016-06-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fermented-drinks
References: [bevindustry](http://www.bevindustry.com/articles/89394) & [cbotanicals](http://cbotanicals.com/flavors/)

In addition to making Clearly Kombucha, Top Shelf Beverages Inc. is now expanding with a new fermented drink line called 'C Botanicals.' These all-new USDA-certified organic fermented beverages are made with a combination of herbs, plants and probiotics in unusual flavors like Lemongrass, Strawberry Milk Thistle and Holy Basil.

Single-serve probiotic beverages like these ones offer an easy way for consumers to make a healthy switch from their favorite go-to sodas, since these fermented drinks offer the same effervescent qualities and unique flavor combinations, with added benefits for whole-body wellness.

As well as being loaded with probiotics to support good digestive health, the purposeful ingredients included in the C Botanicals line also boast anti-microbial, stress-relieving and liver-cleansing properties from some of the most tried-and-true ancient healing remedies in the world.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 22% | Activity: 21% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Organic Fermented Beverages:** Developing a line of fermented beverages made with organic ingredients and probiotics can disrupt the traditional soda market and offer consumers a healthier alternative.
- **Unusual Flavor Combinations:** Exploring unique flavor combinations, such as Lemongrass, Strawberry Milk Thistle, and Holy Basil, in fermented drinks can create a niche market for consumers looking for new taste experiences.
- **Functional Probiotic Drinks:** Creating single-serve probiotic beverages that offer whole-body wellness benefits, including digestive health support and stress relief, can tap into the growing health-conscious consumer base.

### Who This Affects Most

- **Beverage Industry:** The beverage industry can embrace the trend of fermented botanical beverages to cater to the demand for healthier and flavorful options.
- **Natural Health Products Industry:** The natural health products industry can utilize the functional properties of fermented botanicals to develop new wellness-focused products and supplements.
- **Alternative Beverage Market:** The alternative beverage market can capitalize on the popularity of organic and unique flavor profiles by introducing fermented botanical beverages as a distinctive product category.

## Related on Trend Hunter

- [Next-Generation Functional Kombuchas](https://www.trendhunter.com/trends/functional-kombucha.md)
- [Modern Functional Kvass Lines](https://www.trendhunter.com/trends/biotic-ferments.md)
- [Naturally Fermented Kefir Sodas](https://www.trendhunter.com/trends/fizzy-probiotic-drinks.md)
- [Gut-Friendly Kefir Sodas](https://www.trendhunter.com/trends/kefir-soda.md)
- [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md)
- [Probiotic Sparkling Waters](https://www.trendhunter.com/trends/probiotic-sparkling-water.md)
- [Revitalizing Botanical Beverages](https://www.trendhunter.com/trends/botanical-infusions.md)
- [Fermented Adaptogen Beverages](https://www.trendhunter.com/trends/adapt2.md)
- [Non-Alcoholic Functional Tonics](https://www.trendhunter.com/trends/mood-by-boochcraft.md)
