# Kicking Beer Ads Fentimans Ginger Beer Ad Demonstrates its a Beer with a Kick By Amanda Chang | Published 2010-11-23 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fentimans-ginger-beer References: [adsoftheworld](http://adsoftheworld.com/media/tv/fentimans_ginger_taste_demonstration) & [drinkfentimans](http://www.drinkfentimans.com/) What else is there to say about the [Fentimans](https://www.trendhunter.com/trends/fentimans) [Ginger Beer](https://www.trendhunter.com/trends/brewed-ginger-beer) ad except that it is hilarious and clever? Combine beer and physical comedy together and you get an epic commercial. Created with the help of advertising agency 'Sell! Sell!' in the UK and produced by Gas & Electric, the Fentimans Ginger Beer ad very cleverly portrayed the notion that their [ginger beer](https://www.trendhunter.com/trends/old-jamaica-ginger-beer) has more *kick* to it. Just watch the ad for yourself and you'll totally get a kick out of it as well! ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 7% | Activity: 41% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Key Themes Behind This Trend - **Physical Comedy in Advertisements:** Businesses can explore the use of physical comedy to create amusing and memorable advertisements. - **Highlighting Unique Product Qualities:** Brands can emphasize unique product details in a humorous way to draw customers' attention. - **Humorous Branding:** Companies can use humor as a branding strategy to create a memorable image for their product or service. ### Where This Applies - **Advertising Industry:** Advertising agencies can utilize humorous techniques to produce attention-grabbing ads for their clients. - **Beverage Industry:** Beverage companies can use creative branding to differentiate their products and emphasize unique qualities. - **Marketing Industry:** Marketing professionals can strive to incorporate humor into their strategies to make products more memorable for consumers. ## Related on Trend Hunter - [Spicy Ginger Beers](https://www.trendhunter.com/trends/spicy-ginger-beer.md) - [Award-Winning Ginger Beers](https://www.trendhunter.com/trends/ginger-beer1.md) - [Alcohol-Infused Ginger Beers](https://www.trendhunter.com/trends/bundaberg.md) - [Cheerful Beer Store Campaigns](https://www.trendhunter.com/trends/whatever-the-case-may-be.md) - [Hilarious Female-Supporting Beer Ads](https://www.trendhunter.com/trends/beaver-water.md) - [Fly-Attracting Seltzer Ads](https://www.trendhunter.com/trends/truly-hard-seltzer-ad.md) - [Humorous Soda Ads](https://www.trendhunter.com/trends/jelly-roll-x-zevia.md) - [AI-Inspired Beer Ads](https://www.trendhunter.com/trends/solar-wave.md) - [Sensorial Beer Campaigns](https://www.trendhunter.com/trends/feel-the-alps.md)