# Luxury Monogram Kicks The Fendi Active Logo Sneakers Remind the World What Brand You're Wearing By Ryan Hinkson | Published 2010-06-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fendi-active-logo-sneakers References: [highsnobiety](http://www.highsnobiety.com/news/2010/06/19/fendi-monogram-high-top-sneakers/) & [urswurve](http://urswurve.com/2010/06/20/urfresh-fendi-monogram-high-top-sneakers-fallwinter-2010/) Just so there is no confusion, the [Fendi](https://www.trendhunter.com/trends/mad-architects-and-fendi) Active Logo Sneakers will remind the world what brand of shoes you are wearing on your feet. With the [famous Fendi monogram](https://www.trendhunter.com/trends/monogramheavy-bags) covering the [luxury leather kicks](https://www.trendhunter.com/trends/black-tie-20), everyone will know you paid a mint for your footwear. The Fendi Active Logo Sneakers feature a fancy chocolate brown leather strap, tongue, heel and capped toe. For the fellas looking to really show them off, be sure to cuff your pants. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 35% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Luxury Monogram Footwear:** There is an opportunity to disrupt the luxury footwear market by incorporating iconic branding and design to create desirable, statement shoes. - **Fashion-forward Branding:** By incorporating bold, recognizable branding like the Fendi monogram, companies can create fashion-forward products that tap into the desire for luxury and exclusivity. - **Exclusive Streetwear:** There is a growing trend towards high-end, exclusive streetwear that elevates everyday fashion, providing an opportunity for luxury brands to create in-demand products with bold branding. ### Who This Affects Most - **Luxury Fashion:** Luxury fashion brands can incorporate their iconic branding and design into their products to create fashion-forward, desirable items that cater to high-end consumers. - **Streetwear:** The growing trend towards high-end streetwear presents an opportunity for luxury brands to enter the market with exclusive products that tap into the desire for unique, statement pieces. - **Branding and Design:** Companies specializing in branding and design can work with luxury fashion brands to create bold, recognizable branding that appeals to high-end consumers and sets products apart from competitors. ## Related on Trend Hunter - [Luxe Organically Shaped Shoes](https://www.trendhunter.com/trends/mad-architects-and-fendi.md) - [Minimalist Sock-Like Sneakers](https://www.trendhunter.com/trends/gucci-slipon-sneaker.md) - [Subtly Luxurious Sneaker Styles](https://www.trendhunter.com/trends/burberry-box-sneakers.md) - [Luxury Sneaker-Like Snow Boots](https://www.trendhunter.com/trends/louis-vuitton-lv-trainer-snow-boot.md) - [Spring-Ready Premium Fashion Boots](https://www.trendhunter.com/trends/fendi-and-red-wing.md) - [Luxe Legacy-Inspired Sneakers](https://www.trendhunter.com/trends/louis-vuitton-7.md) - [Soccer-Inspired Sneaker Styles](https://www.trendhunter.com/trends/p448-monza-sneakers.md) - [Outdoor-Ready Luxurious Fashion Series](https://www.trendhunter.com/trends/fendi-3.md) - [Fashion-Forward Lifestyle Sneakers](https://www.trendhunter.com/trends/valentino-garavani-2.md)