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# Stadium Bench Board Guitars
The Fender Front Row Legend Esquire is Made from Reclaimed Wood

By Michael Hemsworth | Published 2017-07-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/fender-front-row
References: [geeky-gadgets](http://www.geeky-gadgets.com/fender-front-row-legend-guitars-21-07-2017/) & [fendercustomshop](http://www.fendercustomshop.com/guitars/esquire/front-row-legend-esquire-mbys/)

The [Fender](https://www.trendhunter.com/trends/player-plus-meteora) Front Row Legend Esquire is a new guitar from the namesake instrument brand that is a premium design which has been crafted from unexpected materials. Cedar wood from seats at the [Hollywood Bowl](https://www.trendhunter.com/trends/houseplant-directors-chair) was salvages in order to craft the instrument and provide players with a piece of history in their instrument.

The Hollywood Bowl had humble beginnings and has since created a name for itself that is synonymous with [iconic major concerts](https://www.trendhunter.com/trends/les-paul-custom-70s) that have taken placed over the years. The new Fender Front Row Legend Esquire lets musicians keep a piece of this history (literally) thanks to the design as it was created by Fender Custom Shop Master Builder Yuriy Shishkov. The guitar is set to retail at a cost of $12,000.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 91% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Reclaimed Material:** Opportunity for companies to create products using salvaged materials, adding a unique and sustainable aspect to their offerings.
- **Nostalgia Marketing:** Businesses can tap into consumers' desire for nostalgia by incorporating historical elements or references into their products, creating emotional connections.
- **Premium Customization:** There is a growing demand for high-end, personalized products that cater to individual preferences, allowing companies to offer exclusive and bespoke items.

### Who This Affects Most

- **Musical Instruments:** Incorporating reclaimed materials into musical instruments can create unique and environmentally friendly designs, appealing to eco-conscious consumers.
- **Home Decor:** Using salvaged materials to create furniture or decorative items offers an opportunity for companies to promote sustainability and craftsmanship in the home decor industry.
- **Luxury Goods:** The premium customization trend provides an opportunity for luxury brands to offer personalized products and experiences, catering to affluent consumers seeking exclusivity.

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