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# Seductive Booze Branding
The Femme Fatale Wine Bottle Features a Tantalizing Design

By Summer Luu | Published 2011-02-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/femme-fatale-wine-bottle
References: [lovelypackage](http://lovelypackage.com/femme-fatale/) & [bold-inc](http://www.bold-inc.com/)

S&S puts together a seductive, mysterious and dangerous-looking package for the Femme Fatale Wine Bottle.

Inspired by a woman’s tantalizing qualities, this sexy, [dark glass](https://www.trendhunter.com/trends/barossa-ink-shiraz) illustrates allure and charm through its typography and colors. With ultra-femme appeal, the bottle comes in a [reptilian purse-like case](https://www.trendhunter.com/trends/handbag-scents), complete with a silver chain strap. Unzipped, the case’s interior is dressed in luscious red fabric. Designed by [Bold Inc](https://www.trendhunter.com/trends/circle-k-and-monster-energy), the Femme Fatale Wine Bottle nails it with the irresistible look which I’m sure complements a mouthwatering taste.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 68% | Activity: 74% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Seductive Packaging Design:** Brands can create alluring packaging designs that tap into consumers' desire for sex appeal to differentiate themselves in crowded markets.
- **Femme Fatale Lifestyle Trends:** Inspired by the tropes of the deadly seductress, brands could take cues from this aesthetic for fashion, beauty and luxury products.
- **Luxury Wine and Spirits:** Brands can tap into consumer desire for high-end wine and spirits by creating premium bottle designs and unique packaging.

### Industries Being Reshaped

- **Alcohol:** Spirits and winemakers can create memorable branding and packaging to stand out on crowded store shelves.
- **Fashion and Beauty:** Brands can tap into the femme fatale aesthetic by creating luxury fashion and beauty products that evoke dangerous seduction.
- **Design and Manufacturing:** Design firms can offer seductive packaging design services to brands in the wine, spirits, fashion, and beauty industries.

## Related on Trend Hunter

- [Provocative Can Designs](https://www.trendhunter.com/trends/provocative-can-design.md)
- [Supercar-Inspired Wine Bottles](https://www.trendhunter.com/trends/taron-wine-bottle-designs.md)
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- [Artfully Abstract Tequilas](https://www.trendhunter.com/trends/casa-obsidiana.md)
- [Seductive Vanilla-based Fragrances](https://www.trendhunter.com/trends/vanille-fatale.md)
- [Renaissance-Muse White Wines](https://www.trendhunter.com/trends/flora-lisa.md)
- [Quirky Natural Wine Bottles](https://www.trendhunter.com/trends/thorn-burrow-wines.md)
