# Dystopian Future Memes Feminist Mad Max Takes Cues from Ryan Gosling's 'Hey Girl' Meme By Meghan Young | Published 2015-05-27 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/feminist-mad-max References: [mashable](http://mashable.com/2015/05/26/feminist-mad-max-meme-tumblr/) & [feministmadmax.tumblr](http://feministmadmax.tumblr.com/) The Feminist Mad Max [tumblr site](https://www.trendhunter.com/trends/tumblr-campaign) plays with a [popular meme](https://www.trendhunter.com/trends/matrix-x-little-miss-holiday) in all the right ways. Ryan Gosling is taking a much-needed time out from being all 'Hey Girl' in order for Mad Max, played by Tom Hardy, to take up the reins in a way that is even more powerful (albeit hilarious). Although his character has survived quite a bit in the desolate desert, it's the women that save the day in the end. From being better shots and drivers to taking out the boss, the Feminist Mad Max memes pair Hardy's beseeching and often confused gaze with requests that put the female characters on a high pedestal. Charlize Theron is bound to love the images. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 38% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### Why This Trend Is Growing - **Feminist Memes:** Incorporating feminist ideals into memes presents opportunities for promoting gender equality and challenging social norms. - **Creative Misinterpretation of Pop Culture:** Taking an existing pop culture phenomenon and interpreting it in a new way can lead to viral success and engaging new audiences. - **Female Empowerment:** Incorporating female empowerment into pop culture-related content can lead to positive representation and encourage more inclusivity in media. ### Industries Being Reshaped - **Entertainment:** The entertainment industry can leverage feminist memes to create compelling and socially conscious marketing campaigns. - **Advertising:** Creative misinterpretation of pop culture in advertising content can help to engage audiences and make campaigns more memorable. - **Social Media:** The use of feminist memes and memes that promote female empowerment can help to increase engagement and build a more inclusive social media following. ## Related on Trend Hunter - [Satirical Feminist-Forward Ads](https://www.trendhunter.com/trends/underpaid-women.md) - [Changemaker Automotive Campaigns](https://www.trendhunter.com/trends/ford-explorer-mens-only-edition.md) - [Anti-Sexist Beer Campaigns](https://www.trendhunter.com/trends/bad-t-to-good-t.md) - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Functional Shot Brand Campaigns](https://www.trendhunter.com/trends/ryde-x-heidi-montag.md) - [Empowering AI Image Generators](https://www.trendhunter.com/trends/missjourney.md) - [Anti-Gender Violence Campaigns](https://www.trendhunter.com/trends/antigender-violence-campaign.md) - [Positive Social Media Campaigns](https://www.trendhunter.com/trends/tumblr-campaign.md) - [80s-Based Horror Trilogies](https://www.trendhunter.com/trends/maxxxine.md)