# Celeb Literature Associations Actress Emma Watson Established an Online Feminist Book Club By Alyson Wyers | Published 2016-01-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/feminist-book-club References: [mashable](http://mashable.com/2016/01/08/how-to-join-emma-watson-book-club/) & [goodreads](https://www.goodreads.com/group/show/179584-our-shared-shelf) As part of her involvement in the [United Nations](https://www.trendhunter.com/trends/online-rights) gender equality initiative HeForShe, Emma Watson recently launched an open feminist book club. The Harry Potter actress and [UN Women Goodwill Ambassador](https://www.trendhunter.com/trends/uniqlo-taps-cate-blanchett) created the group on book recommendation site Goodreads. Just like her work with the UN, this new undertaking is meant not just to empower females everywhere, but to get men involved in the conversation as well. The feminist book club will feature one book a month and host open discussions online during the last week of the month. According to the group's description, Emma hopes to pose questions and post quotations to start things off. She also intends to introduce authors or "another prominent voice on the subject" to keep things academic and further stimulate meaningful dialogue between participants. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 10% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What Makes This Trend Stand Out - **Feminist Book Clubs:** Establishing feminist book clubs that encourage open discussion and involvement of men is a disruptive innovation opportunity for the publishing industry. - **Online Reading Communities:** Creating online communities where people can discuss and share thoughts on books is a disruptive innovation opportunity for the tech industry. - **Celebrities Promoting Reading:** Encouraging celebrities to promote reading and literature could create innovative marketing opportunities for the publishing and entertainment industries. ### Sectors Adopting This - **Publishing:** The rise of feminist book clubs and the online reading community presents an opportunity for disruptive innovation in the publishing industry. - **Tech:** Creating online platforms for book clubs and reading communities is a disruptive innovation opportunity for the tech industry. - **Entertainment:** Promoting reading trends through celebrity endorsements could create innovative marketing opportunities for the entertainment industry. ## Related on Trend Hunter - [Literary Influencer Platforms](https://www.trendhunter.com/trends/library-science.md) - [Gen Z Book Clubs](https://www.trendhunter.com/trends/booktok.md) - [Next-Gen Book Clubs](https://www.trendhunter.com/trends/sunnie-reads.md) - [Retailer Book Clubs](https://www.trendhunter.com/trends/walmart-book-club.md) - [Branded Book Clubs](https://www.trendhunter.com/trends/betches-book-club.md) - [Literary Subscription Platforms](https://www.trendhunter.com/trends/buffys-book-club.md) - [Celeb-Backed Wine Sets](https://www.trendhunter.com/trends/reeses-book-club-simi-winery.md) - [Actress-Backed Chablis Gins](https://www.trendhunter.com/trends/emma-watson-1.md) - [AI Book Clubs](https://www.trendhunter.com/trends/ai-book-club.md)