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# Fashion Gallery Boutiques
This Elegant Fashion Shop Boasts Feminine Tones & Natural Light

By Ady Floyd | Published 2015-09-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/feminine-tones
References: [wallpaper](http://www.wallpaper.com/fashion/simone-rocha-showcases-artworks-alongside-fashion-at-her-first-store-in-london/9548)

Fashion designer Simone Rocha's unveiled a self-titled fashion shop in London England featuring feminine tones. The unique space is designed to mimic an [open-concept art gallery](https://www.trendhunter.com/trends/apoc-london).

The entire [fashion shop features white-washed walls](https://www.trendhunter.com/trends/tom-ford-boutique), two enormous windows at either end of the boutique and concrete flooring. The vast amount of [natural light emphasizes the beautiful clothing](https://www.trendhunter.com/trends/josmo) that is presented on racks and mannequins. In addition, there are elegant white over-sized bird cages that contain various articles of clothing.

The space is decorated with white seating and pieces of abstract sculptures. Along with various pieces of feminine attire, the store holds bags, shoes, knitwear and jewelry. The store presents feminine tones and cohesive themes with light colors and abstract decor.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 71% | Activity: 58% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Feminine-toned Fashion Shops:** Opportunity for fashion shops to create elegant spaces with feminine tones and natural light, mimicking open-concept art galleries.
- **White-washed Boutique Interiors:** Opportunity for boutiques to utilize white-washed walls and concrete flooring to create a contemporary and clean aesthetic.
- **Abstract Sculptures in Fashion Retail:** Opportunity for fashion boutiques to incorporate abstract sculptures as visual elements to enhance the overall shopping experience.

### Where This Applies

- **Fashion Retail:** Fashion retailers can embrace the trend of creating elegant and feminine spaces with natural light to attract customers and showcase their products effectively.
- **Interior Design:** Interior design professionals can explore the use of white-washed walls and concrete flooring to create modern, minimalist spaces in various retail environments.
- **Art and Sculpture:** Artists and sculptors can find opportunities in creating abstract sculptures for fashion retail spaces, enhancing the atmosphere and adding an artistic element to the store.

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- [Gallery-Like Retail Floors](https://www.trendhunter.com/trends/globus-basel.md)
- [Elegantly Minimalist Retail Environments](https://www.trendhunter.com/trends/retail-environment.md)
- [California-Inspired Gallery-Style Stores](https://www.trendhunter.com/trends/frame-store.md)
