# Felt-Tip Eyeliner Collaborations Stabilo and Sephora Released a Joint Collection By Lucia Hamarova | Published 2020-06-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/felttip-eyeliner References: [sephora.au](https://www.sephora.com.au/products/sephora-collection-sephora-x-stabilo-felt-eyeliner/v/01-ink-splash) Stabilo, known for its iconic felt-tip highlighters, has teamed up with [Sephora](https://www.trendhunter.com/trends/247-ink-liquid-liners) for a special eye makeup edition. The Sephora x Stabilo collection is precisely what you would expect - four [felt eyeliners](https://www.trendhunter.com/trends/stageproof-eyeliner) which resemble the pocket-sized versions of the marker pens we all know and love. It comes in 4 intense colours - Ink Splash (black), Back to School (gray), Chocolate Break (brown), and Summer Holiday (blue)- and in a lightweight formula that smoothly glides over the eyelid. Not only does this eyeliner last through long hours at the office, but it is easy to use too. It combines the [bold precision of a liquid liner](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen) with a straightforward application of a pencil. This product comes in a travel-size version, so you can easily slip it into your clutch bag or a carry-on suitcase. Image Credit: Sephora ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 63% | Activity: 62% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Felt-tip Eyeliner:** Disruptive innovation opportunity: Explore collaborations between makeup brands and office supplies companies to create unique and playful cosmetic products. - **Joint Collections:** Disruptive innovation opportunity: Encourage collaboration between brands from different industries to create limited editions that appeal to a wider range of consumers. - **Travel-size Makeup:** Disruptive innovation opportunity: Develop compact and portable versions of popular beauty products to cater to the needs of on-the-go consumers. ### Where This Applies - **Beauty:** Disruptive innovation opportunity: Integrate unexpected design elements and partnerships to create novelty and excitement in the beauty industry. - **Office Supplies:** Disruptive innovation opportunity: Expand product offerings by collaborating with complementary industries to create unique and appealing office supplies. - **Fashion:** Disruptive innovation opportunity: Partner with makeup brands to create limited edition cosmetic collections that coordinate with fashion trends and runway looks. ## Related on Trend Hunter - [Fashion House-Created Highlighters](https://www.trendhunter.com/trends/stabilo-boss.md) - [24-Hour Liquid Liners](https://www.trendhunter.com/trends/247-ink-liquid-liners.md) - [Versatile Multi-Use Cosmetic Pencils](https://www.trendhunter.com/trends/color-tattoo-eye-stix.md) - [Eyeshadow-Liner Hybrids](https://www.trendhunter.com/trends/liquideyes.md) - [Hybrid Makeup Pens](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen.md) - [Long-Wear Stage-Proof Eyeliners](https://www.trendhunter.com/trends/stageproof-eyeliner.md) - [Smudge-Proof Brown Eyeliners](https://www.trendhunter.com/trends/tubing-eyeliner.md) - [High-Impact Eye Crayons](https://www.trendhunter.com/trends/sparklestik-eye-crayon.md) - [Painterly Eyeshadow Sticks](https://www.trendhunter.com/trends/eye-stylus-shadow-stick.md)