# Chalkboard Cafes Felix Lobelius Creates Handwritten 'Kaffe' Coffee Shop Design By Rachel | Published 2009-06-25 | World Source: Trend Hunter, https://www.trendhunter.com/trends/felix-lobelius-kaffe References: [whitezine](http://www.whitezine.com/en/graphic/kaffe-felix-lobelius.html) & [felixlobelius](http://www.felixlobelius.com/) When coffee shop 'Kaffe' was opening, the owners decided to enlist Felix Lobelius to create the [store design](https://www.trendhunter.com/trends/vinklu). Felix Lobelius came up with a stark black-and-white chalkboard design and made it all look handwritten with chalk. From the store logo to their [reusable tote design and business cards](https://www.trendhunter.com/trends/happy-products), the design is consistent and creative. The [black-and-white Kaffe to-go cups](https://www.trendhunter.com/trends/caf-delice-coffee-concept) are also certain to stand out. **Implications** - Individuals are looking for more experiences that feel personal to themselves. One-of-a-kind designs that aren't found on a daily basis will make consumers feel like they are having a unique moment. An organization trying to gain more popularity can integrate an unconventional aspect into their products in order to create that exclusive feeling that customers seek. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 36% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### What's Driving This Trend - **Unique Cafe Designs:** Providing unique, one-of-a-kind designs that aren't found on a daily basis can make consumers feel like they are having a unique moment. - **Handwritten Branding:** Creating a brand with handwritten designs and consistent branding can make a company stand out and be memorable. - **Personalized Experiences:** As consumers are looking for more experiences that feel personal to themselves, offering unique designs or branding can give a sense of exclusiveness. ### Who This Affects Most - **Coffee Shop and Cafe Industry:** Embracing unique designs and branding can differentiate a coffee shop from competitors and provide an exclusive experience for consumers. - **Marketing and Advertising Industry:** Offering unique branding experiences for clients can set a marketing or advertising agency apart from competitors and provide a personalized experience for clients. - **Graphic Design Industry:** Creating consistent and unique designs and branding for clients can help a graphic design agency stand out and provide a unique experience for customers. ## Related on Trend Hunter - [Aesthetically Pleasing Decaf Packaging](https://www.trendhunter.com/trends/highquality-decaffeinated-coffee.md) - [Restored Cafe Culture Retailers](https://www.trendhunter.com/trends/starbucks-coffee-house.md) - [Pared-Back Coffee Interiors](https://www.trendhunter.com/trends/blue-bottle-coffee-shop1.md) - [Coffee Kiosk Designs](https://www.trendhunter.com/trends/valley-fair-kiosk.md) - [Art Deco Café Interiors](https://www.trendhunter.com/trends/atypique-1.md) - [Colorfully Interior Designed Cafes](https://www.trendhunter.com/trends/lackawanna-caf.md) - [Card-Labeled Coffee Bags](https://www.trendhunter.com/trends/blueprint-coffee.md) - [Eclectic Bistro Designs](https://www.trendhunter.com/trends/deux-gares-express-caf.md) - [Juxtaposing Finnish Design-Themed Cafes](https://www.trendhunter.com/trends/el-fant-caf.md)