# Feathered Fashion Comebacks Look Like a Goth Birdbird With Hats by Fiori e Fiamme By TrendHead | Published 2009-03-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/feathered-fashions-comebacks-hat-design-by-fiori-e-fiamme References: [stilelibero.cnamilano.it](http://www.stilelibero.cnamilano.it/stilelibero/artista/artista-21.html) I love this collection of sophisticated and feminine [feather hats](https://www.trendhunter.com/trends/feather-kissed-collection) handcrafted by Italian partnership Fiori e Fiamme. I can’t wait to see more and more women venture out with head wear like this. Back in the 30s and 40s, hats were a perfectly normal part of any woman’s wardrobe, but through the decades it is fair to say that, sadly, wearing [fun, eccentric and flattering hats](https://www.trendhunter.com/trends/pyper-malone) has been replaced by caps and dreadlocks. These hats are made to measure and sold in exclusive boutiques in Italy. I got the pictures courtesy of the artist, Fiametta Penazzi who, besides hat-making, also designs the most amazing [bags and accessories](https://www.trendhunter.com/trends/sidney-byron). ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 35% | Activity: 35% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Feathered Fashion:** Disruptive innovation opportunity: Introducing new and unique feathered fashion accessories to revive and modernize women's wardrobe. - **Handcrafted Hats:** Disruptive innovation opportunity: Creating a market for high-quality and personalized handcrafted hats as a fashion statement. - **Revival of 30s and 40s Fashion:** Disruptive innovation opportunity: Reintroducing retro fashion trends from the 30s and 40s to attract a niche market seeking vintage and timeless style. ### Who This Affects Most - **Fashion Accessories:** Disruptive innovation opportunity: Innovating fashion accessories industry by incorporating unique designs with feathers for a distinctive style. - **Boutiques:** Disruptive innovation opportunity: Collaborating with exclusive boutiques to showcase and sell handcrafted hats, targeting a luxury consumer base. - **Artisanal Designer Brands:** Disruptive innovation opportunity: Promoting artisanal designer brands that specialize in creating high-quality hats and accessories for a niche market segment. ## Related on Trend Hunter - [Bird Feather-Inspired Boots](https://www.trendhunter.com/trends/kiss-boots.md) - [Bird-Inspired Ethereal Cosmetic Collections](https://www.trendhunter.com/trends/majestic-feathers.md) - [Unique Elevated Accessories](https://www.trendhunter.com/trends/highdive.md) - [Striking Artisan Cheese Hats](https://www.trendhunter.com/trends/rinds-roses-collection.md) - [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Premium Headwear Collections](https://www.trendhunter.com/trends/pyper-malone.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Whimsical Doll-Inspired Accessories](https://www.trendhunter.com/trends/pidgin.md)