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# Luxury-Branded Slip-Ons
Fear of God and Birkenstock Partnered on a Second Pair of Slides

By Colin Smith | Published 2023-06-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fear-of-god-birkenstock
References: [highsnobiety](https://www.highsnobiety.com/p/fear-of-god-x-birkenstock-buy-online/) & [mrporter](https://www.mrporter.com/en-us/mens/product/birkenstock-1774/shoes/summer-shoes/plus-fear-of-god-wool-felt-sandals/1647597304259661)

Fear of God, and independent American luxury fashion brand, recently announced the second iteration of its partnership with Birkenstock. The Fear of God x Birkenstock slides feature a gray wool-focused design. The slides feature gray wool-felt-style straps, a gray padded insole, and a light beige outsole with dark gray trim. The slides can also be ordered in a brown colorway that offers a slightly darker color palate. The product was designed to convey a minimalist, Los Angeles-inspired image.

The Fear of God x Birkenstock slides are available now at Mr. Porter at an MSRP of $395 USD. The product is available in a number of sizes ranging from EU 39 to EU 46, though it is selling out quickly due to the reputation of the brands involved.

Image Credit: Mr Porter

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 61% | Activity: 75% | Freshness: 16%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Luxury-branded Slip-ons:** Opportunity for luxury fashion brands to collaborate with popular footwear brands to create high-end slip-on designs.
- **Gray Wool-focused Design:** Trend towards using gray wool materials in fashion and footwear design, offering a minimalist and sophisticated style.
- **Los Angeles-inspired Image:** Growing demand for products that embody the minimalist and laid-back aesthetic associated with Los Angeles fashion.

### Who This Affects Most

- **Luxury Fashion:** Collaborative partnerships between luxury fashion brands and footwear companies will attract affluent consumers looking for unique and high-end slip-on options.
- **Footwear:** Footwear companies can explore collaborations with luxury fashion brands to create trendy slip-on designs that appeal to fashion-conscious consumers.
- **Fashion Retail:** Retailers can capitalize on the popularity of collaborative luxury-branded slip-ons by stocking up on these exclusive products and catering to the demand of style-conscious customers.

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