# Ashtray Lung Ads These New FDA Cigarette Package Warnings Aim to Snuff Out Smoking By Michael Hines | Published 2010-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fda-cigarette-package-warnings References: [laughingsquid](http://laughingsquid.com/fda-unveils-36-graphic-warning-labels-for-cigarette-packages/) & [fda.gov](http://www.fda.gov/TobaccoProducts/Labeling/CigaretteProductWarningLabels/) Cigarette packs are about to get a lot more macabre and depressing if the new [FDA](https://www.trendhunter.com/trends/vln-cigarettes) Cigarette Package Warnings are implemented. The FDA has been designing new and more visually engaging warnings that explicitly advertise the [negative health effects of smoking](https://www.trendhunter.com/trends/smoke-free). The FDA Cigarette Package Warnings range from clever to downright disgusting, with each one being incredibly effective in its own way. Smokers, you've been warned. **Implications** - I think that the new FDA cigarette package warnings really demonstrate the power that [good visual communication](https://www.trendhunter.com/trends/specsavers-campaign) can have in terms of changing people's opinions. This a compelling ad that makes me glad I do not smoke. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 76% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Visual Warnings:** The use of visual warnings can be effective in changing people's opinions regarding harmful products. - **Health Advertising:** The willingness to use macabre and depressing imagery to advertise negative health effects is becoming more prevalent. - **Anti-smoking Campaigns:** Anti-smoking campaigns are becoming more aggressive in their messaging, utilizing more shocking images and explicit messaging. ### Industries Being Reshaped - **Tobacco:** Tobacco companies will need to adapt to the new FDA warnings with new packaging designs and marketing strategies. - **Public Health:** Public health organizations and government agencies will be at the forefront of disseminating information on the dangers of tobacco use and promoting the warnings. - **Advertising:** The marketing and advertising industries will need to balance the use of provocative imagery with ethical considerations in promoting anti-smoking campaigns. ## Related on Trend Hunter - [Cigarette-Style Tea Boxes](https://www.trendhunter.com/trends/und.md) - [Modified-Risk Tobacco Products](https://www.trendhunter.com/trends/vln-cigarettes.md) - [Lung Cancer-Awareness Campaigns](https://www.trendhunter.com/trends/marie-keating.md) - [Melanoma Signs-Inspired Snacks](https://www.trendhunter.com/trends/diagnosticookies1.md) - [Clear Effects-Driven Packaging](https://www.trendhunter.com/trends/miss-grass.md) - [Edible PSA Cookies](https://www.trendhunter.com/trends/diagnosticookies.md) - [Herbal Cigarette Packs](https://www.trendhunter.com/trends/herbal-cigarette.md) - [Accessible Health-Focused Packaging](https://www.trendhunter.com/trends/nutrition-information-label.md) - [Pod-Based Nicotine Reduction Kits](https://www.trendhunter.com/trends/nicotine-reduction.md)