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# Determinate Political Graphs
The 'Fate of the Nation' Infographic Predicts the Outcome

By Jennifer Gosnell | Published 2012-07-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/fate-of-the-nation
References: [political](http://political.com/Reports/Let_Your_Voice_Be_Heard) & [visual.ly](http://visual.ly/fate-nation)

The [upcoming Presidential election](https://www.trendhunter.com/trends/election-tool) is a big determinant of some key issues the United States is in the process of addressing: gay marriage rights, healthcare and much more. The 'Fate of the Nation' takes a look at the state of the nation and the [opinions of the population](https://www.trendhunter.com/trends/pollett) as a whole.

The overwhelming conclusion of these findings is that the public is incredibly polarized -- almost an even divide. This, in turn, means that this upcoming election is going to be a close call and that one camp will inevitably be incredibly disappointed. The graphic points to a 51% unapproval rating of [Republican](https://www.trendhunter.com/trends/amusemints-election-collection) nominee Mitt Romney and and only a 47.2% approval rating of Obama's economic powers. Both camps seem to be kind of iffy on their frontrunners for the time being.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 52% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Political Polarization:** The 'Fate of the Nation' infographic reveals a highly polarized public, presenting an opportunity for disruptive innovations that bridge the divide and bring people together.
- **Close Electoral Race:** With the upcoming election predicted to be a close call, there is an opportunity for disruptive innovations in campaign strategies, voter engagement, and predicting election outcomes.
- **Candidate Approval Ratings:** The contrasting approval ratings for Mitt Romney and Obama's economic powers highlight an opportunity for disruptive innovations that improve candidate likability and economic policy credibility.

### Who This Affects Most

- **Political Consulting:** The highly polarized public and close electoral race call for disruptive innovations in political consulting, such as advanced data analytics for target audience analysis and campaign strategy development.
- **Voter Engagement:** Given the close call election, there is an opportunity for disruptive innovations in voter engagement tools and platforms, facilitating informed decision-making and increasing voter turnout.
- **Political Opinion Analysis:** The divergent approval ratings for candidates create an opportunity for disruptive innovations in political opinion analysis, using AI and machine learning to decipher and predict public sentiment accurately.

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