# Ghostly White Editorials Henrik Bülow Shoots Guinevere Van Seenus for Fat Magazine F/W 13.14 By Ashley Noelle Lesiak | Published 2014-01-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fat-magazine-fw-1314 References: [fashioncow](http://fashioncow.com/2014/01/genevuere-fat-magazine/) & [fat-magazine](http://www.fat-magazine.com/) Provocative fashion goes paranormal in this Fat Magazine F/W 13.14 editorial. Photographer Henrik Bülow captures this style shoot in black and white. Model Guinevere Van Seenus poses while painted white as a ghost with an eerie black background. The lighting and posses are made to look like something out of a horror movie made before color TV. The fashion in this Fat Magazine F/W 13.14 pictorial is anything but bland. Although everything is in white, the details in the construction of the clothing paint a vivid [fashion story](https://www.trendhunter.com/trends/alessandro-micheles). High necked ruffles are used to make the images look like old haunted portraits. Van Seenus also wears more [revealing clothing](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) as she contorts herself in old positions to give an even more haunted feeling to the [freaky fashion spread](https://www.trendhunter.com/trends/khaotique-noir). ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 85% | Activity: 55% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Paranormal Fashion:** Exploring the use of ghostly and eerie elements in fashion photography to create provocative and haunting visuals. - **Monochrome Style:** Using black and white photography to capture fashion in a way that evokes a sense of classic horror movies. - **Haunting Portraits:** Incorporating high necked ruffles and old-fashioned poses to create an eerie and haunted atmosphere in fashion editorials. ### Sectors Adopting This - **Fashion Photography:** Opportunity for photographers to experiment with paranormal themes and create visually striking images. - **Fashion Design:** Designing garments that utilize white color palettes and intricate details to convey a sense of haunting and gothic aesthetic. - **Magazine Publishing:** Opportunity for fashion magazines to feature ghostly and eerie fashion editorials that capture the attention of readers with their unique and provocative visuals. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [White Denim Fashion Collections](https://www.trendhunter.com/trends/house-of-hellmanns.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Artful Suspended Fashion Exhibitions](https://www.trendhunter.com/trends/invisible-figures.md)