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# Tri-Branded QSR Restaurants
Fat Brands Announces the Opening of a Tri-Branded Restaurant Location

By Kanesa D | Published 2022-11-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fat-brands
References: [nrn](https://www.nrn.com/fast-casual/fat-brands-announces-opening-first-tri-branded-restaurant-location) & [fatbrands](https://www.fatbrands.com/)

![Tri-Branded QSR Restaurants](https://cdn.trendhunterstatic.com/thumbs/493/fat-brands.jpeg)

[FAT Brands Inc.](https://www.trendhunter.com/trends/fatburger-flatburger) has announced the debut of its first tri-branded restaurant which consists of [Fatburger](https://www.trendhunter.com/trends/franks-redhot-nashville-hot-seasoning), [Buffalo’s Express](https://www.trendhunter.com/trends/buffalo-bonanza-cookie-sundae), and Hot Dog on a Stick. The restaurant, which is located in the Los Angeles neighborhood of Valley Village, will offer an “all-American” menu of burgers, fries, chicken wings, and hot dogs on a stick. Regarding the Fatburger menu, the chain offers delicious cooked-to-order burgers that are fully customizable, along with ‘Fat’ and ‘Skinny’ fries, sweet potato fries, onion rings, and more.

Hot Dog on a Stick offers made-to-order hot dogs that range from the brand’s famous ‘Original Turkey’ to a cheesier version made with party batter. Finally, Buffalo’s Express rounds off the menu with a selection of bone-in or boneless wings served with a range of sauces.

The tri-branded Fatburger, Buffalo's Express, and Hot Dog on a Stick restaurant is open every day from 10 a.m. to 11 p.m.

Image Credit: FAT Brands Inc.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 28% | Activity: 4% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Tri-branded Quick-service Restaurants:** The rise of tri-branded QSRs presents an opportunity for innovation in menu offerings and customer experience.
- **All-american Menu Offerings:** Incorporating traditional American dishes like burgers and hot dogs into menus can create new market segments.
- **Customizable Food Options:** The trend towards customizable food options allows for personalized dining experiences and can increase customer loyalty.

### Sectors Adopting This

- **Fast Food Industry:** Tri-branded QSRs have potential to disrupt the competitive fast food industry by offering a differentiated all-American menu.
- **Hospitality Industry:** Increased demand for customizable food options in the hospitality industry presents an opportunity for innovation in menu design and customer service.
- **Franchising Industry:** Tri-branded QSR restaurants can potentially revolutionize the franchising industry by combining multiple popular brands under one roof.

## Related on Trend Hunter

- [Quick-Service Restaurant Expansions](https://www.trendhunter.com/trends/fat-brands-expansion.md)
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