# AI-Powered Fasting Apps Simple Offers Personalized Guidance with Artificial Intelligence By Laura McQuarrie | Published 2019-12-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fasting-app References: [prweb](https://www.prweb.com/releases/simple_app_introduces_an_ai_based_feature_that_analyzes_user_behavior_and_offers_personalized_guidance/prweb16785011.htm) & [simple.life](https://simple.life/) Intermittent fasting app [Simple](https://www.trendhunter.com/trends/simple-life) is introducing a new artificial intelligence feature that has the potential to enhance the user experience with individually tailored insights and guidance. According to Simple CEO Alex Ilinski, "intermittent fasting has become [Google’s](https://www.trendhunter.com/trends/aipowered-gut-health-app) most-searched diet in 2019 since it’s a great method of maintaining optimal health and fitness." With its new feature powered by AI, Simple gives users the potential to better understand their behavior and get [personalized fasting recommendations](https://www.trendhunter.com/trends/empty-20), such as how to balance their diet or adopt even better eating habits. While there are many diet apps that help to log users' meals, Simple offers much more by helping people take their health into their own hands with personalized support and science-backed information for increased wellness. Image Credit: Simple ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 35% | Activity: 65% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Personalized Fasting Insights:** Opportunity for AI-powered apps to provide personalized fasting recommendations based on user behavior and goals. - **Behavior Analysis:** Opportunity for AI-powered apps to analyze user behavior and provide insights on how to balance diet and improve eating habits. - **Wellness Support:** Opportunity for AI-powered apps to offer personalized support and science-backed information to enhance overall wellness. ### Who This Affects Most - **Health and Wellness:** Disruptive innovation opportunities for AI-powered fasting apps to cater to the health and wellness industry. - **Mobile Applications:** Disruptive innovation opportunities for AI-powered fasting apps to revolutionize the mobile application industry. - **Diet and Nutrition:** Disruptive innovation opportunities for AI-powered fasting apps to transform the diet and nutrition industry with personalized insights and guidance. ## Related on Trend Hunter - [All-In-One AI-Powered Diet Apps](https://www.trendhunter.com/trends/dietary-guidance.md) - [AI-Powered Meal Planning Apps](https://www.trendhunter.com/trends/aipowered-meal-planning-app.md) - [AI-Powered Metabolic Health Apps](https://www.trendhunter.com/trends/january-ais.md) - [Intermittent Fasting Apps](https://www.trendhunter.com/trends/intermittent-fasting-app.md) - [Intention-Focused Fasting Apps](https://www.trendhunter.com/trends/empty-fasting.md) - [AI-Driven Metabolic Health Apps](https://www.trendhunter.com/trends/january-ai-app.md) - [AI-Driven Food Logging Apps](https://www.trendhunter.com/trends/aidriven-food-logging.md) - [AI Food Tracking Assistants](https://www.trendhunter.com/trends/calorieasy.md) - [AI Coaching Platforms](https://www.trendhunter.com/trends/fast-shapes.md)