# Rainbow Fashion Vibrant & Multi-Colored Is Hot By Going Like Sixty | Published 2008-03-03 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-rainbow-colors-are-hot References: [fashionista](http://fashionista.com/2008/02/taste_the_rainbow.php) If colorful is your thing, then this is your time. Colors were all over the catwalk as well as in the stores. From the [crayon concoction](https://www.trendhunter.com/trends/clinique-x-crayola) of Kashimoto, Erdem, and Armand Basi shown on the catwalks in Paris to the [fluffy little A line chiffon](https://www.trendhunter.com/trends/wild-rose-sparrow) and everything in between, enjoy the colors - and draw the eyes your way **Implications** - The rise of [crayon-box couture](https://www.trendhunter.com/trends/pantone-dualities) is no coincidence; the fashion industry is embracing the more fantastical, fun and child-like aspect of adornment as an antidote to the sleek, harsh style that dominated the runway for quite some time. Ultimately, even the most high-end haute couture enthusiast needs to have a little fun. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 55% | Activity: 32% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What's Driving This Trend - **Colorful Fashion:** Expanding the use of vibrant and multi-colored designs in fashion to appeal to consumers who want a more playful and fun style. - **Fantastical Adornment:** Embracing the whimsical and child-like aspect of fashion as a response to the sleek and harsh styles that have dominated the runway. - **Playful Haute Couture:** Infusing high-end fashion with elements of fun and enjoyment to cater to the evolving tastes of luxury consumers. ### Who This Affects Most - **Fashion:** Incorporating vibrant and multi-colored designs into clothing lines to attract customers seeking a more expressive and joyful style. - **Textile:** Developing innovative fabrics and materials that can showcase a wide range of colors and create visually striking garments. - **Event Planning:** Creating themed events and fashion shows that reflect the playful and whimsical nature of colorful fashion trends. ## Related on Trend Hunter - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Couture Color Palettes](https://www.trendhunter.com/trends/pantone-dualities.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md) - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Six-Note Rainbow Fragrances](https://www.trendhunter.com/trends/dirty-rainbow.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Colorfully Patterned Bold Skiwear](https://www.trendhunter.com/trends/ski-collection-1.md)