# Floral Zombie Editorials Zombie Boy with Flowers by Mateusz Stankiewicz By Milla Kiss | Published 2011-06-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-magazine References: [it.paperblog](http://it.paperblog.com/rick-genest-by-mateusz-stankiewicz-for-fashion-magazine-444144/) & [fashionmagazine.pl](http://www.fashionmagazine.pl/magazyn) Mateusz Stankiewicz is a Polish photographer who managed to capture the Canadian model, Rick Genest, for the Polish Edition of Fashion Magazine. The [spooky male model](https://www.trendhunter.com/trends/urban-decay-x-m3gan), dubbed Zombie Boy, has been making waves ever since his cameo in Lady Gaga's video for Born this Way. Mateusz Stankiewicz contrasts Genest's unconventional looks with the smooth, delicate, [flowery surroundings of a garden](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent). The series is incredibly expressive, giving Rick Genest an unexpected emotional depth. However, Fashion Magazine Poland did not want to refine too much the [fashion shoot's story](https://www.trendhunter.com/trends/eva-green), so they created a beastie video of the backstage works just in case any onlookers forgot that Rick Genest's looks, like Mateusz Stankiewicz's work, is based in being ahead of the current times. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 98% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Key Themes Behind This Trend - **Zombie Boy Fashion:** There is a disruptive innovation opportunity in creating a fashion line that caters to individuals who embrace unconventional and edgy looks like Zombie Boy. - **Floral Photography:** There is a disruptive innovation opportunity in incorporating flowers and nature into unconventional fashion photography, creating a unique and visually striking aesthetic. - **Emotional Expressivity in Modeling:** There is a disruptive innovation opportunity in embracing models with unconventional looks and using their unique features to evoke unexpected emotional depth in fashion shoots. ### Where This Applies - **Fashion:** The fashion industry could benefit from embracing the unconventional and edgy looks of models like Zombie Boy to attract a new and unique customer base. - **Photography:** The photography industry can explore incorporating elements of nature, like flowers, into unconventional fashion shoots to create visually stunning and innovative images. - **Entertainment:** The entertainment industry can explore using models with unconventional looks to create visually captivating music videos, films, and advertisements that stand out and evoke strong emotions. ## Related on Trend Hunter - [Sculpturally Formed Jewelry Collections](https://www.trendhunter.com/trends/cyber-zombie.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Dark Aesthetic Floral Bouquets](https://www.trendhunter.com/trends/kill-them-with-kindness.md) - [Halloween-Themed Flower Bouquets](https://www.trendhunter.com/trends/bouqs-spooky-collection.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Singer-Led Fashion Campaigns](https://www.trendhunter.com/trends/pour-homme-and-neighborhood.md) - [Undead Easter Treats](https://www.trendhunter.com/trends/sugar-plum-chocolate-zombie-bunny.md) - [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md) - [Tarot-Inspired Floral Bouquets](https://www.trendhunter.com/trends/flowerlore-collection.md)