# Multicultural Models Vogue Italia Emphasizes Black Models By lourdes sanchez bayas | Published 2008-04-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-magazine-for-diversity-vogue-italia-to-use-all-black-models References: [fabsugar](http://fabsugar.com/1587622) I was pleasantly surprised to discover that [Vogue](https://www.trendhunter.com/trends/nft-collection2) [Italia's](https://www.trendhunter.com/trends/villa-cotton-hotel-italia-robe) July issue will feature an almost all-black cast of models which will include British modeling sensation, 17-year-old Jourdan Dunn. The Editor-in-Chief of Vogue Italia, Franca Sozzani said, "We are using a lot of [black models](https://www.trendhunter.com/trends/chinese-golden-age-models), like Iman, not only the models of today – a lot of different girls." The reason being that "Nobody is using black girls. I see so many beautiful girls and they were complaining that they are not used enough." Amen. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 40% | Activity: 62% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Increased Representation of Black Models:** The fashion industry has an opportunity to disrupt the traditional norms by featuring more black models in their campaigns and runway shows. - **Diversification of Model Selection:** Fashion brands can innovate by actively seeking out models from diverse ethnic backgrounds, challenging the industry's historical lack of representation. - **Empowering Underrepresented Voices in Fashion:** By highlighting black models and their stories, the fashion industry can promote inclusivity and create space for underrepresented voices to be heard. ### Industries Being Reshaped - **Fashion Industry:** Fashion brands can seize the opportunity to disrupt the industry by prioritizing diversity and inclusivity in their model selection and marketing campaigns. - **Beauty Industry:** The beauty industry can support the trend by featuring more diverse models in their advertising and product launches, reflecting the growing demand for inclusivity. - **Media and Entertainment Industry:** Media outlets and entertainment platforms can contribute to the trend by showcasing more diverse representations of beauty, challenging traditional beauty standards. ## Related on Trend Hunter - [Inclusion-Focused Design Partnerships](https://www.trendhunter.com/trends/barbie-3.md) - [Socially Impactful NFTs](https://www.trendhunter.com/trends/nft-collection2.md) - [All-Asian Beauty Campaigns](https://www.trendhunter.com/trends/maybelline-face-the-difference.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Cross-Cultural Runway Shows](https://www.trendhunter.com/trends/chinese-golden-age-models.md) - [Expressive Haircare Campaigns](https://www.trendhunter.com/trends/play-in-color.md) - [Diverse African Doll Collections](https://www.trendhunter.com/trends/creativesoul.md)