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# Dark Heroine Editorials
The Fashion Magazine December 2013 Photoshoot Stars Pamela Bernier

By Meghan Young | Published 2013-11-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-magazine-december-2013
References: [fashiongonerogue](http://www.fashiongonerogue.com/pamela-bernier-fairy-tale-chic-fashion-spread-chris-nicholls/) & [fashionmagazine](http://www.fashionmagazine.com)

The Fashion Magazine December 2013 editorial embraces a [dark fairytale theme](https://www.trendhunter.com/trends/gift-happily-ever-after), which is rather appropriate for this time of year. The [shimmer of gold](https://www.trendhunter.com/trends/flaire-cos-winter-edit) coupled with a predominance of black fashion pieces really makes for a mysterious photoshoot in which anything is possible. Not to mention that many women want to find their Prince Charming come that special New Year's Eve kiss.

In this case, model Pamela Bernier channels a variety of [classic princesses](https://www.trendhunter.com/trends/aldo-x-disney) in search of her happy ending in the Fashion Magazine December 2013 editorial. Drawing on such stories as “The Princess and the Pea” and “Goldilocks and the Three Bears,” photographer Chris Nicholls introduces a more seductive and sophisticated undertone with the help of stylist Zeina Esmail. Hair stylist Justin German and makeup artist Lorca Moore finish the looks.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 73% | Activity: 49% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Dark Fairytale Theme:** Disruptive innovation opportunity: Create immersive and interactive fashion campaigns that bring dark fairytale themes to life, enhancing the storytelling experience for consumers.
- **Black Fashion Pieces:** Disruptive innovation opportunity: Develop sustainable and eco-friendly black fashion pieces using innovative materials and manufacturing processes to meet the growing demand for environmentally conscious yet stylish clothing.
- **Sophisticated Undertone:** Disruptive innovation opportunity: Explore the integration of technology, such as augmented reality or virtual reality, into fashion editorials to elevate the sophistication and engagement level of the content.

### Who This Affects Most

- **Fashion Photography:** Disruptive innovation opportunity: Incorporate AI-powered tools in fashion photography to automate tasks like image editing, keyword tagging, and content organization, streamlining workflow efficiency.
- **Fashion Styling:** Disruptive innovation opportunity: Develop virtual styling platforms that utilize AI algorithms to analyze individual preferences and body measurements, offering personalized fashion recommendations without the need for physical try-ons.
- **Beauty Industry:** Disruptive innovation opportunity: Introduce AI-driven virtual makeup try-on solutions that enable users to visualize different looks on their own faces before purchasing, revolutionizing the way beauty products are experienced and bought.

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