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# Clashing Fashion Captures
The Fashion Gone Rogue 'White Noise' Editorial Stars Emily Schofield

By Meghan Young | Published 2012-01-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-gone-rogue-white-noise
References: [fashiongonerogue](http://fashiongonerogue.com/emily-schofield-tim-ashton-fashion-rogue/) & [timashtonphotography](http://timashtonphotography.com/)

Fashion can be a playful pastime, which the Fashion Gone Rogue 'White Noise' online editorial shows. Instead of adhering to stale styles and boring wardrobes, this photo shoot shows that people can experiment with what they have. It encourages [bright colors, clashing patterns](https://www.trendhunter.com/trends/no-rules-club) and an overall disregard for the norm.

Shot by Tim Ashton, the Fashion Gone Rogue White Noise editorial stars model Emily Schofield. Although the shoot itself is very simple with only black or grey backdrops, its [wild and eccentric ensembles](https://www.trendhunter.com/trends/shapes-we-take) are all that is needed to draw in an audience. Stylist Jessica Roberts put together the eclectic looks while the teased hair was styled by Luke Davis and natural makeup by Desiree Wise.

The Fashion Gone Rogue White Noise editorial shows what [this spring will be all about](https://www.trendhunter.com/trends/reformation-spring-2025).

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 61% | Activity: 56% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Clashing Fashion:** Disruptive innovation opportunities in expanding the concept of clashing fashion to cater to a wider audience who want to experiment with their wardrobe.
- **Eccentric Ensembles:** Disruptive innovation opportunities in creating unique, startling, and unconventional designs that become a fashion staple for the fashion-conscious consumers.
- **Playful Fashion:** Disruptive innovation opportunities in designing fashion that incorporates a playful pastime concept allowing customers to have fun while experimenting with their style.

### Who This Affects Most

- **Fashion Design & Production:** Incorporating the trend of clashing fashion, and developing new clothing lines that cater to the customers who wish to experiment with their wardrobe.
- **Cosmetics and Beauty:** Developing new natural makeup designs that complement clashing fashion, enticing consumers to try new styles with makeup that incorporates with the look.
- **Photography:** Collaborating with fashion designers and stylists to capture the essence of clashing fashion in a new light through photography

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