# Aquatic-Inspired Beauty Editorials Model Xuchao Zhang Stars in Fashion Gone Rogue 'Summer Glow' By Meghan Young | Published 2013-05-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-gone-rogue-summer-glow References: [fashiongonerogue](http://fashiongonerogue.com/xuchao-zhang-zhang-jingna-summer-glow-fashion-rogue/) & [zhangjingna](http://www.zhangjingna.com/) Most women want to achieve that [luminous skin](https://www.trendhunter.com/trends/bronze-and-glow) that comes with the hottest of seasons and the Fashion Gone Rogue 'Summer Glow' online editorial shows them how to with makeup. Opting for [dewy skin](https://www.trendhunter.com/trends/nourishing-hues-collection), shimmering eyeshadows and wet hair, model Xuchao Zhang could be likened to a surfaced mermaid in the aquatic-themed photoshoot. The Fashion Gone Rogue 'Summer Glow' online editorial was lensed by photographer Zhang Jingna. Shot against a bright blue backdrop, women will be able to envision the sexy, summery looks at the beach or even by the pool. Complementing the work of hair stylist Cecilia Romero and makeup artist Wendy Karcher, wardrobe stylist adorned the Chinese beauty in a mix of colorful jewelry and [swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty) from such labels as Herve Leger by Max Azria, Chanel, Mawi and Alexis Bittar. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 76% | Activity: 51% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Luminous Skin:** Opportunity for innovative skincare products and treatments that deliver a natural, radiant glow. - **Aquatic-themed Photoshoots:** Opportunity to create unique, visually stunning fashion editorials inspired by underwater environments. - **Dewy Makeup:** Opportunity to develop makeup formulations and techniques that create a fresh, hydrated look. ### Sectors Adopting This - **Beauty and Skincare:** Disruptive innovation potential in creating new products that enhance the natural glow of the skin. - **Fashion and Photography:** Opportunity for photographers, stylists, and designers to explore underwater themes in fashion editorials. - **Hair and Makeup:** Potential for innovation in creating hair and makeup techniques that give a dewy, wet look. ## Related on Trend Hunter - [Glow-Focused Beauty Campaigns](https://www.trendhunter.com/trends/glow-reimagined.md) - [Intricately Exquisite Beauty Collections](https://www.trendhunter.com/trends/christian-dior-summer-2025.md) - [Glassy Setting Sprays](https://www.trendhunter.com/trends/legendary-glow-setting-spray.md) - [Summer Body Care Products](https://www.trendhunter.com/trends/kai.md) - [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Dragon-Inspired Luxury Skincare](https://www.trendhunter.com/trends/new-year-campaign.md) - [Seasonal Winter Makeup Collections](https://www.trendhunter.com/trends/les-beiges.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md)