# Charming Boyish Editorials The Fashion Gone Rogue 'It’s a Boy Thing' Editorial is a Gender B By Katie Pagnotta | Published 2012-12-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-gone-rogue-its-a-boy-thing-editorial References: [fashiongonerogue](http://fashiongonerogue.com/ashley-perich-beth-studenberg-its-a-boy-thing-fashion) & [shannanicoleandelissaaimee](http://www.shannanicoleandelissaaimee.com/) The Fashion Gone Rogue 'It's a Boy Thing' editorial is chic, masculine denim mania. The handsome photography was done by Beth Studenberg and hair was done by Yesenia Vargas. It was styled by Shanna Nicole and Elissa Aimee and stars model Ashley Perich. Perich is jovial in the shoot and utilizes her accessories and clothing to appear boyish. The editorial boasted a ton of denim from drop-crotch capris to overalls. The fashion choices were definitely geared toward an overall masculine look and the hats and glasses made the outfits come alive. Instead of posing still, Perich let loose and fluttered around in the photos. The final product is a series of tom-boytastic snippets. The Fashion Gone rogue 'It's a Boy Thing' editorial is a pleasant play at gender roles and unisex apparel. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 71% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Gender-neutral Fashion:** Opportunity for brands to embrace unisex apparel and challenge traditional gender roles in fashion. - **Masculine Denim:** Potential to capitalize on the trend of incorporating denim into masculine fashion, creating new denim styles and designs for men. - **Playful Editorial Photography:** Disruptive innovation opportunity for photographers to explore dynamic and energetic editorial photography styles, capturing models in unconventional poses. ### Sectors Adopting This - **Fashion:** Fashion brands can leverage the gender-neutral trend and incorporate more unisex apparel into their collections. - **Photography:** Photographers can experiment with playful and dynamic editorial photography styles, pushing the boundaries of traditional fashion shoots. - **Men's Fashion:** With the rise of masculine denim, there are opportunities for men's fashion brands to create innovative denim styles and designs. ## Related on Trend Hunter - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Refreshed Expressive Fashion Brands](https://www.trendhunter.com/trends/cheap-monday-relaunch.md)