# Somber Rocker Shoots The Fashion Gone Rogue Chloe Editorial is Dark and Moody By Meghan Young | Published 2012-03-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-gone-rogue-chloe References: [fashiongonerogue](http://fashiongonerogue.com/chloe-memisevic-benjamin-vnuk-fashion-rogue/) & [benjaminvnuk](http://benjaminvnuk.com/) There is a somber undertone to the Fashion Gone Rogue 'Chloe' online editorial that accentuates the [rocker-like ensembles](https://www.trendhunter.com/trends/the-october-collection) featured throughout. Shot predominantly in [black and white](https://www.trendhunter.com/trends/jiyongkim-fw25) with only one color shot thrown into the mix, the photo shoot has an overall serious and moody disposition. The Fashion Gone Rogue Chloe online editorial was shot by Benjamin Vnuk, a photographer based in Stockholm, Sweden. It stars model Chloe Memisevic. The Swedish beauty was styled by Tereza Ortiz, who clad her in a mix of blazers and decorative pants from fashion houses such as Alberta Ferretti, Elie Saab, Paco Rabanne. Memisevic's messy lock were done by hairstylist Sofia Ringberger with a flawless face by makeup artist Sophia Eriksen. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 90% | Activity: 81% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Dark and Moody Fashion Editorials:** There is a disruptive innovation opportunity for fashion brands to experiment with somber and serious themes in their editorials, creating a unique and memorable aesthetic. - **Black and White Photography:** The use of predominantly black and white photography in fashion editorials opens up disruptive innovation opportunities for photographers to explore different visual storytelling techniques and evoke specific moods. - **Blazers and Decorative Pants:** The combination of blazers and decorative pants in fashion editorials presents a disruptive innovation opportunity for clothing brands to create edgy and unconventional ensembles, catering to consumers looking for unique and statement-making pieces. ### Industries Being Reshaped - **Fashion Photography:** The dark and moody aesthetic of fashion editorials provides a disruptive innovation opportunity for photographers to push the boundaries of traditional fashion photography and create striking visuals. - **Fashion Styling:** The use of blazers and decorative pants in fashion editorials offers a disruptive innovation opportunity for stylists to experiment with unconventional combinations and showcase their creativity. - **Clothing Design:** The incorporation of blazers and decorative pants in fashion editorials presents a disruptive innovation opportunity for clothing designers to create unique and statement-making garments that cater to the edgy and fashion-forward consumer market. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)