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# Fashion-Forward Bikes
Designer Uses Aesthetics to Promote Eco Transportation

By Rose Nazarali | Published 2010-02-15 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-forward-bike
References: [tuvie](http://www.tuvie.com/styling-bicycle-focuses-of-fashionable-cycling-on-the-road/) & [viviscra.wetpaint](http://viviscra.wetpaint.com/)

Many urban dwellers turn to bicycles as their main mode of transportation because of its convenience. One designer wants to take that convenience and make it fashionable by putting an emphasis on its aesthetics.

The [fashion forward bike concept](https://www.trendhunter.com/trends/rcyl-bike) has a sporty feel which might just encourage more people to use this as their main mode of transportation. With the [smooth lines and pop of colors](https://www.trendhunter.com/trends/dab-1-transparent-edition), this designer is definitely trying to change the way people view cycling.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 72% | Activity: 44% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Fashion-forward Bikes:** Creating bikes with stylish designs and aesthetics that appeal to urban dwellers.
- **Convenient Eco Transportation:** Promoting bicycles as a fashionable and eco-friendly alternative for urban commuting.
- **Changing Perceptions of Cycling:** Using stylish and visually appealing bike designs to shift people's attitudes towards cycling as a trendy and enjoyable mode of transportation.

### Who This Affects Most

- **Fashion:** Opportunities exist for fashion designers to collaborate with the cycling industry and create stylish bike designs.
- **Transportation:** The bike industry can capitalize on the trend of fashion-forward biking by offering more stylish and aesthetically appealing bicycle options.
- **Urban Planning:** City planners can incorporate the concept of fashion-forward bikes in infrastructure planning to encourage more people to choose biking as a mode of transportation.

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