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# Fashion Discovery Apps
This Platform Allows Shoppers to Save Items from Different Online Shops

By Katherine Pendrill | Published 2015-08-19 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-discovery
References: [techcrunch](http://techcrunch.com/2015/08/18/fashion-discovery-site-roposo-nabs-15m-from-tiger-global/) & [itunes.apple](https://itunes.apple.com/in/app/roposo/id950273328)

'Roposo' is a [fashion discovery platform](https://www.trendhunter.com/trends/ecommerce-discovery) that allows shoppers to pick and choose items from different online retailers. While so many e-commerce sites to choose from, it can be difficult to find exactly what you're looking for. This new app makes it easier to browse multiple sites in a single mobile platform.

Roposo helps shoppers find products they are likely to purchase, rather than letting them scour through hundreds of listings. The fashion discovery app operates according to [automated recommendations](https://www.trendhunter.com/trends/aipowered-shopping-platform), which suggests different items that a user might be interested in. Shoppers can then purchase items from multiple different retailers through a single mobile platform.

Roposo not only helps users shop more efficiently, but it also gives [smaller e-commerce sites](https://www.trendhunter.com/trends/smartcustomer) the opportunity to build brand recognition.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 20% | Activity: 6% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Fashion Aggregators:** Aggregating products from multiple retailers to simplify online shopping and help customers find what they’re looking for
- **Automated Recommendations:** Using AI to offer personalized recommendations to customers based on their preferences and purchase history
- **Mobile E-commerce Platforms:** Providing a seamless shopping experience for customers on-the-go through a single mobile app

### Industries Being Reshaped

- **Fashion E-commerce:** Implementing a fashion aggregator platform or automated recommendation system to enhance customer experience and increase sales
- **Retail Technology:** Developing new mobile e-commerce platforms that make online shopping more efficient and personalized using AI and other emerging technologies
- **Small E-commerce:** Partnering with fashion discovery apps to increase brand recognition and reach a wider audience of potential customers

## Related on Trend Hunter

- [Fashion Discovery Platforms](https://www.trendhunter.com/trends/hangr.md)
- [Social Commerce Platforms](https://www.trendhunter.com/trends/21-buttons.md)
- [Social Media-Inspired Retail Apps](https://www.trendhunter.com/trends/depop-outfits.md)
- [Luxury E-Commerce Apps](https://www.trendhunter.com/trends/ecommerce-apps.md)
- [Personal Shopping Apps](https://www.trendhunter.com/trends/aritzias-new-app.md)
- [Beauty-Focused Shopping Apps](https://www.trendhunter.com/trends/live-shopping-app.md)
- [Virtual Outfit Try-On Apps](https://www.trendhunter.com/trends/doppl-app.md)
- [AI-Native Commerce Platforms](https://www.trendhunter.com/trends/glance-ai.md)
- [AI-Powered Shopping Platforms](https://www.trendhunter.com/trends/aipowered-shopping-platform.md)
