<!-- canonical: https://www.trendhunter.com/trends/fashion-compassion -->
<!-- robots: noindex -->

# Compelling Online Retailers
Fashion ComPassion Sells Brands with a Socially Conscious Mind Frame

By Erin Fox | Published 2013-02-05 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/fashion-compassion
References: [fashioncompassion](http://www.fashioncompassion.co.uk/) & [facebook](https://www.facebook.com/FashionComPassionUK)

Fashion ComPassion is an [ethical online fashion boutique](https://www.trendhunter.com/trends/ethical-commerce-platform) that works closely with socially responsible brands from Asia, Africa and the Middle East. This online retailer wants to provide customers with [luxury fashion](https://www.trendhunter.com/trends/kzk-studio) without compromising the ethically changing world.

Fashion ComPassion aims to give designers with a socially conscious business ethic a voice and a platform to sell their goods. This United Kingdom-based company wants to move away from fashion as a consumption and onto fashion as a "catalyst for change." The multi-billion dollar fashion industry is in desperate need of ethical infusion; Fashion ComPassion targets the fashion obsessed and begs them to make smarter choices when it comes to spending their money. Impact the artisans and the societies who strive for change.

**Contact Information**
Fashion ComPassion [website](http://www.fashioncompassion.co.uk/)
Fashion ComPassion [Twitter](https://twitter.com/FashnComPassion)
Fashion ComPassion [Facebook](https://www.facebook.com/FashionComPassionUK)

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 31% | Activity: 65% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What's Driving This Trend

- **Ethical Fashion:** Opportunity for retailers to focus on selling fashion products that are socially and environmentally responsible.
- **Socially Conscious Brands:** Opportunity to support and promote brands that prioritize social responsibility and ethical business practices.
- **Consumer Behavior Shift:** Opportunity to tap into the growing demand for fashion products that align with personal values and contribute to positive change.

### Who This Affects Most

- **Fashion Retail:** Disruptive innovation opportunity: Create an online platform that exclusively focuses on selling ethically sourced fashion products.
- **Social Impact:** Disruptive innovation opportunity: Develop a platform that connects socially responsible brands with conscious consumers, providing them with a curated selection of products.
- **E-commerce:** Disruptive innovation opportunity: Integrate sustainable and ethical product filters into online marketplaces, making it easier for consumers to find and support socially responsible brands.

## Related on Trend Hunter

- [Social Good eCommerce Directories](https://www.trendhunter.com/trends/socially-minded-companies.md)
- [Ethical Luxury Shopping Platforms](https://www.trendhunter.com/trends/ethical-luxury-shopping-platform.md)
- [Timeless Knit Apparel](https://www.trendhunter.com/trends/mudana-clothing.md)
- [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md)
- [Conscious Retailer eCommerce Initiatives](https://www.trendhunter.com/trends/klarna-conscious-brands-collections.md)
- [Sustainable Dog Clothes Brands](https://www.trendhunter.com/trends/pet-passion.md)
- [Conscious Consumerism Apparel](https://www.trendhunter.com/trends/or-collective-and-h-project.md)
- [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md)
- [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md)