# Restaurant-Celebrating Fundraisers Farmer Boys is Donating Fundraiser Proceeds to a US High School By Riley von Niessen | Published 2020-11-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/farmer-boys References: [restaurantnews](http://www.restaurantnews.com/farmer-boys-to-celebrate-grand-opening-of-new-riverside-restaurant-by-hosting-a-fundraiser-for-local-high-school-110620/) & [farmerboys](https://www.farmerboys.com/) After opening up a new restaurant location in Riverside, [Farmer Boys](https://www.trendhunter.com/trends/farmstand-menu) is celebrating the occasion with a fundraiser to benefit [Martin Luther King High School](https://www.trendhunter.com/trends/spartannash-brat-shop). The all-day fundraiser is scheduled for November 14th, 2020, which consumers can donate to by using code MLKHS100 when they place their orders. 100 percent of the proceeds raised from the initiative will go to the [Riverside high school](https://www.trendhunter.com/trends/holiday-maruchan-ramen-cottage-party), and will be used to ensure students have access to the supplies and materials that they need. Farmer Boys VP and CMO Larry Rusinko spoke to the fundraiser and partnership, stating "We are excited to partner with Martin Luther King High School and provide a bridge between education and restaurants to give our future generation the opportunity to succeed.” Image Credit: Farmer Boys ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 1% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Restaurant-celebrating Fundraisers:** Restaurants partnering with schools to raise funds for education. - **Community Engagement:** Businesses engaging with local schools to support their communities. - **Purpose-driven Marketing:** Companies supporting social causes through their marketing efforts. ### Who This Affects Most - **Restaurant:** Restaurants collaborating with schools to support education and strengthen community ties. - **Education:** Schools partnering with restaurants to raise funds for necessary supplies and materials. - **Marketing:** Marketers leveraging purpose-driven campaigns to create social impact and engage with consumers. ## Related on Trend Hunter - [Nourishing School Meal Programs](https://www.trendhunter.com/trends/nourish-to-flourish.md) - [Fundraising Meal Promotions](https://www.trendhunter.com/trends/fundraising-meal-promotion.md) - [Soda-Branded Scholarship Fundraisers](https://www.trendhunter.com/trends/fanraiser.md) - [Branded Underfunded School Donations](https://www.trendhunter.com/trends/underfunded-school.md) - [Price-Driven Fast-Casual Menus](https://www.trendhunter.com/trends/farmstand-menu.md) - [Wildfire Relief Pizzeria Events](https://www.trendhunter.com/trends/pizza-4-a-purpose.md) - [Charitable App-Focused Initiatives](https://www.trendhunter.com/trends/slim-chickens1.md) - [Social Good Restaurant Campaigns](https://www.trendhunter.com/trends/folds-of-honor.md) - [Youth Supporting Fundraiser Programs](https://www.trendhunter.com/trends/raise-some-dough.md)