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# Cosmetic Product Re-Designs
Clinique Re-Introduced Three Fan-Favorite Products

By Ell Smith | Published 2018-08-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fanfavorite-products
References: [teenvogue](https://www.teenvogue.com/story/clinique-announced-the-august-launch-of-new-beauty-products) & [clinique](https://www.clinique.ca)

[Clinique](https://www.trendhunter.com/trends/clinique-amazon) wants its consumers to be as prepared for the upcoming back-to-school season as possible, so the brand re-released three fan-favorite products to offer a slight deviation from the previous iteration.

The first item in the line-up is a take on the brand's Dramatically Different Moisturizer. Now, this famed product arrives in a protective water jelly-based formula. The second change altered the brand's [fragrance](https://www.trendhunter.com/trends/boy-smells-20) and now Clinque's sweet scent are available in six unique iterations. Lastly, the brand introduced a new variation of the Dramatically Different lipsticks. Now, this [nourishing lip product](https://www.trendhunter.com/trends/nourishing-hues-collection) arrives in completely new packaging, and a tube that's even more user-friendly than previously.

This product re-branding speaks to Clinique's constant change and innovation.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 45% | Activity: 29% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Product Re-designs:** Opportunity for brands to re-release fan-favorite products with slight deviations to attract consumers.
- **Water-based Formulas:** Potential for brands to introduce protective water jelly-based formulas in skincare products for added benefits.
- **User-friendly Packaging:** Space for brands to create more convenient and user-friendly packaging for beauty and personal care products.

### Industries Being Reshaped

- **Skincare:** Innovation opportunities for skincare brands to experiment with water-based formulas to enhance product efficacy.
- **Fragrance:** Potential for fragrance companies to expand their product lines with unique scent variations to cater to diverse consumer preferences.
- **Beauty and Personal Care:** Scope for brands in the beauty and personal care industry to invest in user-friendly packaging designs to enhance customer experience.

## Related on Trend Hunter

- [Jelly-Inspired Primers](https://www.trendhunter.com/trends/Jelly-Pop-Dew-Primer.md)
- [Reformulated Skincare Rebrands](https://www.trendhunter.com/trends/bath-body-works2.md)
- [Playful Glam Pink Moisturizers](https://www.trendhunter.com/trends/limitededition-clinique-moisturizer.md)
- [Clinical Care Retail Expansions](https://www.trendhunter.com/trends/clinique-amazon.md)
- [Reformulated Skincare Treatments](https://www.trendhunter.com/trends/cicapair-color-correcting-treatment.md)
- [Berry-Hued Mascaras](https://www.trendhunter.com/trends/black-honey-mascara.md)
- [Moisturizing Serum Advancements](https://www.trendhunter.com/trends/active-glow-serum.md)
- [Skincare-Based Makeup Launches](https://www.trendhunter.com/trends/nourishing-hues-collection.md)
- [Lightweight Adaptable Balms](https://www.trendhunter.com/trends/cliniques-almost-lipstick.md)
