# Hacked Fast Food 'Fancy Fast Food' by Erik Trinidad Turns Drive-Thru Snacks Into Culinary Classics By Trevor Gourley | Published 2010-07-17 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fancy-fast-food References: [flickr](http://www.flickr.com/photos/trinimation/collections/72157619519543445/) & [fancyfastfood](http://www.fancyfastfood.com) Appealing to what I can only imagine is the microscopic section in the Venn diagram of "haute couture gastronomers" and "people who eat [three cheeseburgers in one sitting](https://www.trendhunter.com/trends/big-hac-sandwich)" comes Fancy Fast Food. Creator Erik Trinidad creates culinary classics strictly from menu items at [famous fast food joints](https://www.trendhunter.com/trends/all-flavour-no-mess), occasionally throwing in a sprig of tarragon or a chiffonade of leek for irony. Before you bite into that seared pollock cake (which is actually [McDonald's](https://www.trendhunter.com/trends/mcnugget-caviar-kit)), be forewarned: While the transformed Fancy Fast Food looks appetizing, it is still just that, as Trinidad makes no effort to alter the taste. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 50% | Activity: 89% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Key Themes Behind This Trend - **Upscaled Fast Food:** Creating upscale, haute cuisine dishes from fast food menu items. - **Irony in Food:** Adding an ironic twist to traditional dishes through unexpected ingredients or preparation methods. - **Viral Food Content:** Creating visually appealing and shareable content by transforming common foods into gourmet dishes. ### Where This Applies - **Food and Beverage:** Opportunities for fast food chains to tap into the upscale market and for high-end restaurants to embrace irony in their menus. - **Social Media:** Opportunities for social media influencers to create shareable content and for food brands to leverage social media in their marketing strategies. - **Content Creation:** Opportunities for creative professionals to develop new and innovative ideas for food-related content creation and marketing. ## Related on Trend Hunter - [Luxe Fast Food Meals](https://www.trendhunter.com/trends/the-truffle-table.md) - [French Fry Restaurant Concepts](https://www.trendhunter.com/trends/fifis-fry-co.md) - [Fakeaway Meal Recipes](https://www.trendhunter.com/trends/unlimited-time-menu.md) - [Fan-Created Menu Items](https://www.trendhunter.com/trends/taco-bell-fan-style-menu.md) - [Fine Dining QSR Pop-Ups](https://www.trendhunter.com/trends/kfc-degustation.md) - [Fast Food-Inspired Candles](https://www.trendhunter.com/trends/shake-shack-apotheke.md) - [QSR Secret Menus](https://www.trendhunter.com/trends/mcdonalds-secret-menu.md) - [Comedic Limited-Time Burgers](https://www.trendhunter.com/trends/fake-burger-1.md) - [Fast-Food Caviar Kits](https://www.trendhunter.com/trends/mcnugget-caviar-kit.md)