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# Make-at-Home Burger Kits
The Counter Custom Burgers Is Offering New Family Burger Bundles

By Katherine Pendrill | Published 2020-05-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/family-burger-bundles
References: [chewboom](https://www.chewboom.com/2020/05/19/the-counter-custom-burgers-introduces-new-family-burger-bundles/) & [facebook](https://www.facebook.com/TheCounter/photos/a.168382291788/10159249870126789/?type=3&theater)

In an effort to help consumers keep cooking interesting while in self-isolation, [The Counter](https://www.trendhunter.com/trends/texas-bbq-brisket-burger) Custom Burgers has debuted a new lineup of Family Burger Bundles.

With its new Family Burger Bundles, The Counter aims to help consumers recreate the restaurant experience at home. The [DIY burger kits](https://www.trendhunter.com/trends/slime-life-cheeseburger-diy-slime-kit) come in two options: the Classic Family 4-Pack and the Mini Burger Family 12-Pack. The Classic Family 4-Pack comes with your choice of all-natural beef or chicken patties, cheddar cheese, lettuce, tomato, pickles, red onions, buns, and condiments. On the other hand, the Mini Burger Family 12-Pack comes with mini beef patties, mini hawaiian buns, lettuce, tomato, pickles, red onions, cheddar cheese, and condiments. For an extra few, the beef patties can be swapped for [Impossible Burger patties](https://www.trendhunter.com/trends/dr-praegers-grillhouse-burger).

Image Credit: *The Counter.*

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 23% | Activity: 36% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **DIY Meal Kits:** Disruptive innovation opportunity: There is a growing demand for do-it-yourself meal kits that allow consumers to recreate the restaurant experience at home.
- **Convenience and Customization:** Disruptive innovation opportunity: Providing customizable burger kits that offer convenience and personalized options for consumers.
- **Plant-based Alternatives:** Disruptive innovation opportunity: Including plant-based alternatives like Impossible Burger patties in the meal kits to cater to the rising popularity of plant-based diets.

### Sectors Adopting This

- **Food and Beverage:** Disruptive innovation opportunity: Building a new market segment for DIY meal kits and personalized burger bundles within the food and beverage industry.
- **Restaurant and Hospitality:** Disruptive innovation opportunity: Expanding the offerings of restaurants by introducing make-at-home burger kits, providing additional revenue streams.
- **Grocery and Retail:** Disruptive innovation opportunity: Collaborating with grocery stores and retailers to offer DIY burger kits, tapping into the growing consumer demand for convenient meal solutions.

## Related on Trend Hunter

- [Bulk Plant-Based Burger Packs](https://www.trendhunter.com/trends/beyond-burger-family-packs.md)
- [Office-Ready Burger Kits](https://www.trendhunter.com/trends/buildyourown-smashburger-bar.md)
- [Build-Your-Own Burger Boxes](https://www.trendhunter.com/trends/buildyourown-whataburger-boxes.md)
- [Cost-Conscious QSR Meal Deals](https://www.trendhunter.com/trends/whataburger-bigger-better-bundles.md)
- [Meaty Mushroom Burgers](https://www.trendhunter.com/trends/portobello-mushroom-burger.md)
- [Spicy Texas-Style Burgers](https://www.trendhunter.com/trends/texas-bbq-brisket-burger.md)
- [Restaurant-Inspired Smash Burgers](https://www.trendhunter.com/trends/smashed-bubba-burger.md)
- [Entertainment Group QSR Meals](https://www.trendhunter.com/trends/burger-battle-box.md)
- [Crowd-Friendly QSR Deals](https://www.trendhunter.com/trends/crowd-pleaser-deals.md)
