# Bat Wing Eyelashes These False Lashes by Illamasque are Perfect for a Batty Halloween Costume By Malika Renee Butss | Published 2015-10-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/false-lashes References: [graziadaily](http://www.graziadaily.co.uk/beauty/makeup/halloween-beauty-products-20151054922) & [illamasqua](http://www.illamasqua.com/false-eye-lashes-in-bat/) With Halloween fast approaching, Illamasqua has released a pair of false lashes perfect for the impending holiday. While most false lashes are designed to give the eye a dramatic or glamorous look, these lashes are shaped like spooky bat wings. The Illamasqua brand is known for its line of lush beauty products that range from contouring kits to [fabulous false lashes](https://www.trendhunter.com/trends/impress-falsies). While Illamasqua is no stranger to producing eccentric false eyelash styles, these Halloween-appropriate lashes are the brand's spookiest pair yet. Like all other lashes that bear the Illamasqua name, these false eyelashes are handmade and cruelty-free. Incorporate these stunning lashes into your [Halloween look](https://www.trendhunter.com/trends/bewitched-gift-set) and be prepared to stun and scare a few trick-or-treaters. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 34% | Activity: 38% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Halloween-themed False Lashes:** Designing false lashes that incorporate Halloween elements, such as bat wings, can tap into the growing demand for unique and creative makeup products during the holiday season. - **Eccentric False Eyelash Styles:** Continuously introducing new and unconventional designs for false eyelashes can attract customers seeking bold and eye-catching beauty products. - **Handmade and Cruelty-free Lashes:** Catering to the increasing consumer demand for eco-friendly and ethically-made beauty products, developing false eyelashes that are handmade and cruelty-free can be a competitive advantage in the industry. ### Where This Applies - **Beauty Products:** The beauty product industry can capitalize on the growing trend of Halloween-themed makeup products by creating false lashes with unique and spooky designs. - **Cosmetics:** The cosmetics industry has the potential to disrupt the market by consistently introducing eccentric and unconventional eyelash styles that cater to consumers looking for statement-making beauty products. - **Eco-friendly and Ethical Beauty:** The eco-friendly and ethical beauty industry can tap into the demand for handmade and cruelty-free false lashes by offering a wide range of sustainable and ethically-produced options for conscious consumers. ## Related on Trend Hunter - [Balayage-Inspired False Lashes](https://www.trendhunter.com/trends/balayage-wispies.md) - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Ultra-Flexible False Eyelashes](https://www.trendhunter.com/trends/v-by-velour.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [MUA-Approved False Lashes](https://www.trendhunter.com/trends/velour-x-cgonzalez.md) - [Edgy 90s-Style False Lashes](https://www.trendhunter.com/trends/kiss-lash-couture-rebel-collection.md) - [Glue-Free Natural-Looking Falsies](https://www.trendhunter.com/trends/impress-falsies.md) - [Vegan False Lashes](https://www.trendhunter.com/trends/nyx-jumbo-lash.md) - [Witchy Nail Design Collections](https://www.trendhunter.com/trends/kiss-x-wicked-for-good.md)