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# Fall-Ready Makeup Collections
Elate Beauty Recently Released the Covet Collection

By Kalin Ned | Published 2023-09-29 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/fallready-makeup-collection
References: [elatebeauty](https://elatebeauty.com/en-ca)

[Elate Beauty](https://www.trendhunter.com/trends/pressed-eyecolor) recently introduced its brand new Covet Collection—a capsule that aligns with the brand’s commitment to sustainability and eco-conscious philosophy. The Covet Collection includes versatile products like the Good Gloss, a lip gloss suitable for lips and cheeks, and the Pressed Eyecolor with matte and shimmer shades. The Covet Collection features six [limited-edition Pressed Eyecolor shades](https://www.trendhunter.com/trends/eye-makeup-product), four shades of the new Good Gloss, and a new Petite Palette. All are designed to promote the “Latte Look” for the Fall season.

Elate Beauty is well-known for its commitment to environmental responsibility which is evident through the brand’s use of recyclable, compostable, and refillable packaging materials. Elate Beauty has also partnered with the PACT Collective for the responsible recycling of empty packages.

Image Credit: Elate Beauty

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 60% | Activity: 57% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Sustainability in Cosmetics:** The Covet Collection by Elate Beauty aligns with the brand's eco-conscious philosophy and commitment to sustainability.
- **Versatile Makeup Products:** The Covet Collection includes versatile products like the Good Gloss, a lip gloss suitable for lips and cheeks, and the Pressed Eyecolor with matte and shimmer shades.
- **Limited-edition Seasonal Collections:** The Covet Collection by Elate Beauty features six limited-edition Pressed Eyecolor shades and four shades of the new Good Gloss, all designed for the Fall season.

### Sectors Adopting This

- **Cosmetics:** Elate Beauty's Covet Collection showcases sustainable practices and versatile makeup products, appealing to conscientious consumers.
- **Fashion:** The limited-edition seasonal Covet Collection introduces new makeup shades specifically curated for the Fall season, complementing fashion trends.
- **Sustainability:** Elate Beauty's commitment to sustainability, seen in their use of recyclable, compostable, and refillable packaging materials, makes them an innovative force in the cosmetics industry.

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