# Confined Couture Photography The Fall Winter 2012 Open Lab Magazine Editorial Toys with Simplicity By Alexandra Serrano | Published 2012-09-12 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fall-winter-2012-open-lab-magazine References: [designscene.net](http://www.designscene.net/2012/09/jennifer-messelier-nicole-maria-winkler-open-lab.html) & [openlabmagazine](http://www.openlabmagazine.com/) The Fall Winter 2012 Open Lab Magazine features an editorial that adds theatrics to the minimalist genre. Model Jennifer Messelier exudes a moody look that sets the ambiance for the [dramatic fashion story](https://www.trendhunter.com/trends/alessandro-micheles). She sports a variety of [minimalist looks](https://www.trendhunter.com/trends/heritage-core) that are clean and conservative. Photographer Nicole Maria Winkler captures the chic looks that embody the sleek ideal that is the de rigueur. Stylists Emelie Hultqvist & Stelios Stylianou took a simplistic approach to each look keeping it clean. This aesthetic stays true to Open Lab's style. It is a bi-annual publication that focuses on a "rich mesh of edgy, minimalist, and visually attractive [fashion editorials](https://www.trendhunter.com/trends/siegelman-stable-1) and art." Its aspiration to be inspiring to creative individuals is certainly feasible as the quality of its editorial spreads is simply divine. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 66% | Activity: 33% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Minimalist Fashion:** Opportunities for disruptive innovation exist in creating minimalist fashion that combines simplicity with theatrics. - **Dramatic Photography:** Disruptive innovation can be explored in the field of photography by infusing drama and theatrics into minimalist fashion editorials. - **Sleek Aesthetics:** There are opportunities for disruptive innovation in developing sleek aesthetics that embody a clean and conservative style. ### Where This Applies - **Fashion:** In the fashion industry, there is potential for disruptive innovation by combining minimalist fashion with theatrics and drama. - **Photography:** The photography industry can explore disruptive innovation by capturing minimalist fashion with dramatic and moody aesthetics. - **Publishing:** In the publishing industry, disruptive innovation can be pursued by creating visually attractive fashion editorials that embody the minimalist and sleek ideal. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Minimalistic Activewear Capsules](https://www.trendhunter.com/trends/nike-x-sacai.md) - [Seasonal Womenswear Collections](https://www.trendhunter.com/trends/artless-forevers-fall-25.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md)