# Drink-Themed Autumn Decor STōK Cold Brew's Fall Decor Was Created for PSL & Cold Brew Fans By Laura McQuarrie | Published 2021-08-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/fall-decor References: [prnewswire](https://www.prnewswire.com/news-releases/stk-cold-brew-creates-edgy-nod-to-basic-fall-decor-for-hardcore-pumpkin-spice-and-cold-brew-fans-301362780.html) & [SToKPumpkinAF](http://SToKPumpkinAF.com) Pumpkin spice season is upon us and [STōK Cold Brew](https://www.trendhunter.com/trends/espresso-blend-cold-brew) is warming people up for the return of the [STōK Pumpkin](https://www.trendhunter.com/trends/holiday-sweater-swimwear-collection) Cold Brew with edgy fall decor that perfectly captures how beverage lovers feel about spiced pumpkin flavors and cold brew beverages. The line of home decor introduces three limited-edition signs that make candid declarations about fall beverages. Intentionally created a "no-chill nod to basic fall decor," the signs offer phrases like "Cold Heart. Cold Brew" and "I Hate That I Love Pumpkin Spice." The bold signage is being offered up for a limited time online until early September. Fortunately for STōK Pumpkin Cold Brew fans, this returning favorite has been available since mid-August. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 61% | Activity: 49% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Fall-themed Home Decor:** Edgy Autumn-themed home decor is a disruptive innovation opportunity for small businesses in the home decor industry. - **Beverage-themed Home Decor:** Beverage-themed home decor is a trend that could be capitalized upon by small businesses in the home decor industry. - **Limited-edition Seasonal Products:** Limited-edition seasonal decor and products is a trend worth considering by small businesses in the home decor and beverage industries. ### Sectors Adopting This - **Home Decor Industry:** Edgy autumn-themed home decor is a trend that small businesses in the Home Decor Industry could benefit from. - **Beverage Industry:** Beverage-themed home decor could be a unique product line extension for small businesses in the Beverage Industry. - **Retail Industry:** The trend of limited-edition seasonal decor and products is an opportunity in the Retail Industry for small businesses in the home decor and beverage space. ## Related on Trend Hunter - [Expanded Autumn Coffee Offerings](https://www.trendhunter.com/trends/autumn-coffee.md) - [Autumnal At-Home Cafe Products](https://www.trendhunter.com/trends/fall-coffee-products.md) - [Cold Brew Holiday Capsules](https://www.trendhunter.com/trends/holiday-sweater-swimwear-collection.md) - [Chilled Autumnal Retailer Refreshments](https://www.trendhunter.com/trends/7eleven-fall-drinks.md) - [Minty Seasonal Cold Coffees](https://www.trendhunter.com/trends/stk-cold-brew-peppermint-mocha.md) - [Pumpkin Pie-Inspired Cold-Brew Concentrates](https://www.trendhunter.com/trends/coldbrew-concentrate.md) - [Cozy Dessert-Inspired Cafe Drinks](https://www.trendhunter.com/trends/beans-brews-coffeehouse.md) - [Ready-to-Pour Cold Pumpkin Lattes](https://www.trendhunter.com/trends/pumpkin-pie-spice-iced-coffee.md) - [Cold Foam Pumpkin Drinks](https://www.trendhunter.com/trends/sweet-foam-pumpkin-cold-brew.md)