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# Punk Americana Fashion
Alexandre Vauthier's Fall Couture Line Modernizes Native Americana Style

By Malika Renee Butss | Published 2015-07-08 | Updated 2015-07-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fall-couture
References: [style](http://www.style.com/fashion-shows/fall-2015-couture/alexandre-vauthier) & [alexandrevauthier](http://alexandrevauthier.com/page-collections-automnehiver-2015-2016-233.html)

For his latest Fall Couture Collection, Parisian designer Alexandre Vauthier tapped into retro California style. Bringing back the [Native Americana aesthetic](https://www.trendhunter.com/trends/patchwork-americana), Vauthier puts a [glam rock spin](https://www.trendhunter.com/trends/the-october-collection) on an iconic style.

While Native Americana looks have been restricted to festivals such as Coachella, Alexandre Vauthier revives the look and makes it a presentable fall couture style. Extra long fringe is the definite highlight of this couture collection. The retro decal hangs off [sharp tailored jackets](https://www.trendhunter.com/trends/louis-vuitton-fall-2026), asymmetrical dresses and bold belts.

Paying homage to this season's ethereal look, one dusty pink chiffon gown is juxtaposed with custom-cut pieces and an embellished micro wrap dress. The retro punk looks are offered through a fuchsia satin ruffle skirt paired with a daring black lace bodysuit.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 80% | Activity: 69% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Revitalization of Native Americana Fashion:** There is an opportunity for designers to modernize and glam up Native Americana fashion, bringing it back into mainstream fashion.
- **Incorporation of Punk Rock Aesthetics:** Designers can incorporate bold punk rock aesthetics, such as fuchsia satin ruffle skirts and black lace bodysuits, into their collections to add edge.
- **Emphasis on Cross-cultural Style:** A trend towards cross-cultural fashion, incorporating elements from different cultures into a single look, is becoming popular in the fashion industry.

### Who This Affects Most

- **Fashion Design:** Fashion designers have an opportunity to innovate by combining and modernizing styles from different cultures in unique ways.
- **Retail:** Retail stores can take advantage of the renewed interest in Native Americana fashion by stocking stylish and modernized versions of traditional clothing and accessories.
- **Event Planning:** Event planners can incorporate Native Americana and punk rock aesthetics into themed events or festival experiences to cater to a growing interest in these styles.

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