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# Fake Business Fronts
North Tyneside, England, Cleverly Encourages Business Development

By Michael Hines | Published 2010-03-06 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/fake-business-fronts
References: [weburbanist](http://weburbanist.com/2010/03/05/advertising-misinformation-how-to-fake-a-business-district/)

North Tyneside, England, is taking a novel approach to economic depression by putting up fake business fronts. North Tyneside has been devastated by the down economy, losing 140 businesses, which has led the town to take some drastic measures.

And by drastic, I mean genius! The removable fake business fronts are used to encourage the growth of business, showing what could be. This idea is genius. The covers only cost about 1500 euros, so besides being clever, it's financially sound. North Tyneside, you rock.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 68% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### What Makes This Trend Stand Out

- **Fake Business Fronts:** Opportunity to create immersive and interactive experiences for businesses to showcase their potential.
- **Economic Depression Solutions:** Opportunity to develop innovative strategies and tactics for revitalizing struggling economies.
- **Cost-effective Marketing Techniques:** Opportunity to explore affordable and impactful marketing methods such as removable business fronts.

### Sectors Adopting This

- **Retail:** Retailers can leverage fake business fronts to attract foot traffic and generate interest in their products.
- **Real Estate:** Real estate developers can use fake business fronts to showcase potential uses of vacant properties and attract potential investors.
- **Advertising:** Advertising agencies can offer creative solutions such as fake business fronts to help brands stand out and create buzz.

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