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# Feathery Metallic Lashes
‘Fairy Perfume' by Erminando Aliaj is Magical

By Venessa Fisher | Published 2010-06-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fairy-perfume
References: [behance.net](http://www.behance.net/Gallery/Fairy-perfume/530162) & [erminandoaliaj](http://www.erminandoaliaj.com)

Italian fashion photographer Erminando Aliaj works his magic in his latest work, 'Fairy Perfume.' Strawberry-blond model Alicja from Urban Management looks whimsical in a garden of pretty flowers, and sporting some serious [metallic lashes](https://www.trendhunter.com/trends/holiday-2024-makeup).

Styled by Accademia del Lusso, Alicja dons a tweed suit, an oversized rose headpiece and a sexy little black lingerie number. Check out 'Fairy Perfume' in the gallery and keep clicking for more from Trend Hunter's archives.

**Implications** - Consumers desire the ability to differentiate themselves from others. As such, they're turning to products which stimulate other senses besides people's vision. Corporations looking for exciting ways to market products may consider how the product affects the user's five senses.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 63% | Activity: 17% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Multi-sensory Marketing:** Corporations can consider how their products stimulate the user's five senses to create exciting and differentiated experiences.
- **Whimsical Fashion Photography:** Fashion photographers can explore creating magical and whimsical visuals through unique styling and props.
- **Metallic Beauty Trends:** Beauty brands can capitalize on the popularity of metallic beauty trends by developing innovative products like feathery metallic lashes.

### Sectors Adopting This

- **Marketing and Advertising:** Companies can utilize multi-sensory marketing strategies to create memorable and engaging campaigns.
- **Fashion Photography:** Fashion photographers can experiment with whimsical concepts and create enchanting visual stories.
- **Beauty and Cosmetics:** Beauty brands can tap into the metallic beauty trend by introducing innovative products and treatments featuring metallic elements.

## Related on Trend Hunter

- [Bird-Inspired Ethereal Cosmetic Collections](https://www.trendhunter.com/trends/majestic-feathers.md)
- [Intricate Fairytale-Like Makeup Sets](https://www.trendhunter.com/trends/four-essential-sets.md)
- [Glitter-Colored Contact Lenses](https://www.trendhunter.com/trends/fairy-1-day.md)
- [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)
- [Patisserie-Inspired Beauty Pop-Ups](https://www.trendhunter.com/trends/este-lauder-x-ladure.md)
- [Storybook-Inspired Fragrances](https://www.trendhunter.com/trends/mischief-academy.md)
- [Whimsical Mischief Fragrances](https://www.trendhunter.com/trends/angels-powder.md)
- [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
