# Elegant Contactless Payment Watches Timex's 'Fairfield Contactless' Combine Technology with Design By Ell Smith | Published 2017-11-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fairfield-contactless References: [psfk](https://www.psfk.com/2017/11/elegant-timepiece-hides-tap-and-pay-technology.html) & [timex](http://www.timex.com/) The only thing that trumps the convenience of a modern smartwatch is the elegance and style of more traditional time pieces, which is why [Timex](https://www.trendhunter.com/trends/affordable-watches1) has introduced the Fairfield Contactless, which combines modern technology with traditional elegance. The watch uses a technology called bPay Loop, a small payment strip that's hidden inside of the [leather wristband](https://www.trendhunter.com/trends/leather-smartwatch-bands), making for a completely seamless look. Because of the payment strip, the Fairfield Contactless watches are capable of tap-to-pay technology, meaning wearers can make payments by simply taping their wrist. Although Timex is not the first company to produce [tap-to-pay watches](https://www.trendhunter.com/trends/the-cographix), the elegant and traditional designs of the products, make for a unique watch that's sure to appeal to the style-conscious. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 57% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What Makes This Trend Stand Out - **Contactless Payment Watches:** Opportunity to combine modern technology with traditional elegance in wearable payment devices. - **Tap-to-pay Technology:** Incorporating tap-to-pay functionality into elegant timepieces for convenient and stylish transactions. - **Style-conscious Wearables:** Creating watch designs that appeal to fashion-forward individuals while incorporating advanced payment capabilities. ### Sectors Adopting This - **Smartwatches:** Integrating contactless payment technology into smartwatches for seamless and convenient transactions. - **Fashion Accessories:** Exploring the merging of fashion and technology in wearable payment devices, such as stylish watches. - **Retail and Payments:** Disrupting the traditional payment industry by introducing elegant and functional contactless payment watches. ## Related on Trend Hunter - [Credit Card-Eliminating Watches](https://www.trendhunter.com/trends/soulwrist.md) - [Bank-Enabled Payment Rings](https://www.trendhunter.com/trends/intesa-sanpaolo-1.md) - [Tap-to-Pay Smartphone Services](https://www.trendhunter.com/trends/apple-tap-to-pay.md) - [Descriptive Wearable Concepts](https://www.trendhunter.com/trends/pebble-time-2.md) - [Visually Impaired Payment Devices](https://www.trendhunter.com/trends/shimmer.md) - [Cutting-Edge Smart Ring Designs](https://www.trendhunter.com/trends/smart-ring-design.md) - [Ultra-Affordable Anniversary Watch Designs](https://www.trendhunter.com/trends/affordable-watches1.md) - [Contactless Payment Accepting Tools](https://www.trendhunter.com/trends/tap-to-pay.md) - [Reimagined Retro Viscount Models](https://www.trendhunter.com/trends/field-watch-1.md)