# Ultra-Soft Fair Trade Tees The Sale of These Shirts Helps Buy Uniforms for Liberian Children By Katherine Pendrill | Published 2015-07-17 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/fair-trade-tees References: [fastcoexist](http://www.fastcoexist.com/3047628/fund-this/buy-one-of-these-lovely-t-shirts-and-help-a-liberian-kid-go-to-school-and-a-liberi?partner=rss) & [kickstarter](https://www.kickstarter.com/projects/114851663/uniform-worlds-softest-tee?ref=nav_search) '[Liberty & Justice](https://www.trendhunter.com/trends/liberty-tax)' is producing a new line of fair trade tees that help provide school uniforms for Liberian children. The Liberian economy has taken a dramatic hit in the past year due to the impact of the Ebola outbreak. Liberty & Justice has devised a way to help the citizens of Liberia through the sale of its ultra-soft fair trade tees. The new 'UNIFORM' tees are produced according to a one-for-one model. This means that for every shirt purchased, the company will buy a school uniform for a Liberian child. Unlike other companies practicing the one-for-one model, Liberty & Justice produces the new uniforms in same Liberian factory that also makes its shirts. This fair-trade factory helps to produce new clothes while employing local Liberians at the same time. Not only do these shirts contribute to a good cause, they are also a high-quality product. The fair trade tees are made from a unique combination of Lyocell, nylon and silk, which makes them one of the softest shirts available to consumers. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 36% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Fair Trade Fashion:** Opportunity for brands to sell products that support social causes and provide transparency to consumers. - **One-for-one Model:** Opportunity for companies to implement a business model where a product purchase helps support a charitable cause. - **Sustainable Material Innovation:** Opportunity for brands to develop and promote eco-friendly materials in their products. ### Industries Being Reshaped - **Fashion:** Fashion brands can incorporate fair trade practices and one-for-one models into their business strategies. - **Education:** Education companies can partner with fashion brands to provide school uniforms to children in need. - **Textile Manufacturing:** Manufacturing companies can explore the use of sustainable materials in their production processes and aim for fair trade practices. ## Related on Trend Hunter - [All-Season Merino Tees](https://www.trendhunter.com/trends/ethical-merino-tshirt-from-new-zealand.md) - [Wildfire Relief Apparel Lines](https://www.trendhunter.com/trends/clare-v.md) - [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md) - [Branded Warm Clothing Donations](https://www.trendhunter.com/trends/heart-of-lifewear.md) - [Pride Month T-Shirt Lines](https://www.trendhunter.com/trends/amnesty-international-canada.md) - [Ultra-Ethical Charitable Sweatshirts](https://www.trendhunter.com/trends/good-for-sunday-x-cbc-collaboration.md) - [Charitable AIDS-Focused Medical Scrubs](https://www.trendhunter.com/trends/hivaids-prevention.md) - [Veteran’s Day-Honoring Shirts](https://www.trendhunter.com/trends/untuckit-veterans-dayhonoring-shirts.md) - [Tree-Planting T-Shirt Lines](https://www.trendhunter.com/trends/treedom.md)