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# Conceptual Flower-Clad Covers
The Faint Photoshoot is Botanically Masked

By Jana Pijak | Published 2013-02-15 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/faint-march-2013
References: [designscene.net](http://www.designscene.net/2013/02/faint-march-2013-robyn-cumming.html) & [faintmag](http://faintmag.com)

The Faint March 2013 cover story features the conceptual work of photographer Robyn Cumming. Entitled 'Dream Anatomy', this striking portrait series features a [flower-covered model](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent) whose face and body are completely concealed from view.

The ambiguous model does not show her face but instead dons a [botanical second skin](https://www.trendhunter.com/trends/biomimicry-fashion). Though completely covered, the model's face boasts a dynamic expression evoked through a set of wide green eyes that are enhanced by long and exaggerated faux lashes.

Known for her [conceptual and abstract visual aesthetic](https://www.trendhunter.com/trends/paranoid-fw25), photographer Robyn Cumming makes her imagination come to life in her daring art pieces. Showcasing her gorgeous portraits, the talented artist fronts the Faint March 2013 cover story entitled 'Dream Anatomy' and defies tradition with her alluring, ambiguous and dream like photo captures.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 11% | Activity: 51% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Botanical Masks:** There is an opportunity for beauty and fashion industries to incorporate botanical masks into their product lines.
- **Ambiguous Photography:** There is an opportunity for photographers and artists to create more ambiguous work, challenging traditional beauty standards.
- **Conceptual Portraiture:** There is an opportunity for photographers and artists to create more conceptual and abstract artwork in the realm of portraiture.

### Industries Being Reshaped

- **Beauty Industry:** The beauty industry can incorporate botanical masks and skin care treatments inspired by Cumming's work.
- **Fashion Industry:** The fashion industry can use botanical prints in their clothing designs inspired by Cumming's work.
- **Fine Arts Industry:** Photographers and artists can use Cumming's work as inspiration to create more abstract and conceptual portraiture.

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- [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md)
