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# Self-Proclaimed Awesome Artists
Fahamu Pecou Takes Note from Kanye West

By Meghan Young | Published 2010-07-13 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/fahamu-pecou
References: [lifelounge](http://www.lifelounge.com/art-and-design/news/hip-hop-is-fine-art-with-fahamu-pecou.aspx) & [fahamupecouart](http://www.fahamupecouart.com/)

One of two things can happen once you proclaim yourself as a phenomenal talent: you can get a lot of flack or a lot of work. For Fahamu Pecou, he was lucky enough to reap from the latter. Taking note from none-other-than Kanye West, he decided one day to begin a [self-promotion campaign](https://www.trendhunter.com/trends/beige-billboards) headed by the slogan, "Fahamu Pecou is the shit."

Considering that he is, in fact, a gifted fine artist, Fahamu Pecou's risky crusade paid off. Focusing on [hip hop culture](https://www.trendhunter.com/trends/skyline-carpet), he says, "Soon I began receiving requests for [posters, stickers and shirts](https://www.trendhunter.com/trends/uniqlo-and-kenshi-yonezu) from New York to Chicago to LA." Kudos to you, Pecou.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 91% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Self-promotion Campaigns:** Embracing self-promotion campaigns can help artists gain recognition and generate opportunities for their work.
- **Influence of Hip Hop Culture:** Exploring the influence of hip hop culture in art can create unique and engaging artistic expressions.
- **Artist Merchandising:** Investing in merchandise and creating a brand around an artist can lead to increased visibility and financial success.

### Who This Affects Most

- **Fine Arts:** Fine arts industry can embrace self-promotion campaigns and explore the influence of hip hop culture to attract new audiences and drive sales.
- **Fashion:** Fashion industry can collaborate with artists to create merchandise that merges art and fashion, tapping into the artist's fan base.
- **Advertising and Marketing:** Advertising and marketing industry can assist artists in developing effective self-promotion campaigns that resonate with target audiences and amplify their reach.

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