# Beneficial Broad-Spectrum SPF Lotions The Aesop Avail Facial Sunscreen Lotion Has SPF 25 By Michael Hemsworth | Published 2021-03-25 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/facial-sunscreen-lotion References: [uncrate](https://uncrate.com/aesop-avail-facial-sunscreen-lotion/) & [aesop](https://www.aesop.com) The Aesop Avail Facial Sunscreen Lotion is a multipurpose cosmetic solution formulated for year-round use to help a person stave off the effects of sun exposure when going about their daily routine. The product features a lightweight formula that is infused with a [broad-spectrum SPF 25](https://www.trendhunter.com/trends/sensitive-nontinted-mineral-sunscreen) to easily combat against the rays of the sun in any season. The formula is also rich in antioxidant ingredients like vitamin E and green tea extract, while also providing essential hydration to the skin without greasy residue. The Aesop Avail Facial Sunscreen Lotion has a rich, herbaceous aroma to make it a pleasant product to use each day and acknowledges the increasing demand for [dual-purpose cosmetics](https://www.trendhunter.com/trends/garniers-vitamin-c-spf) as consumers seek to simplify their everyday regimes. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 27% | Activity: 26% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Multipurpose Cosmetics:** There is an opportunity for the cosmetic industry to create more multipurpose products like the Aesop Avail Facial Sunscreen Lotion that simplify the daily routines of consumers. - **Broad-spectrum Sunscreens:** The trend of broad-spectrum sunscreens is on the rise as more consumers are interested in protecting their skin from the sun's harmful rays year-round. - **Antioxidant-infused Products:** Consumers are increasingly interested in products that not only protect their skin but also provide added benefits like antioxidants. ### Industries Being Reshaped - **Cosmetics:** Cosmetic companies can benefit from creating more multipurpose products like the Aesop Avail Facial Sunscreen Lotion. - **Skincare:** The trend of broad-spectrum sunscreens provides an opportunity for skincare companies to create new products that protect the skin from sun damage year-round. - **Health and Wellness:** The rise of antioxidant-infused products reflects a growing interest in health and wellness in the beauty industry. ## Related on Trend Hunter - [Beneficial Skincare Sunscreens](https://www.trendhunter.com/trends/asop-protective-facial-lotion-spf50.md) - [Lightweight SPF Products](https://www.trendhunter.com/trends/hydrating-serum-lotion.md) - [Serum-Like Tinted SPFs](https://www.trendhunter.com/trends/defend-yourself-facial-sunscreen.md) - [Sensory-Focused Sunscreen Products](https://www.trendhunter.com/trends/rosemary-basil.md) - [Sun Protection Moisturizers](https://www.trendhunter.com/trends/dermatologistapproved.md) - [Lightweight Fluid Sunscreens](https://www.trendhunter.com/trends/ultralight-face-fluid-spf.md) - [Gentle Naturally Derived Sunscreens](https://www.trendhunter.com/trends/lotus-aroma-1.md) - [Lightweight High-Level Sun Protectors](https://www.trendhunter.com/trends/sun-protectors.md) - [Tinted Lightweight Sunscreens](https://www.trendhunter.com/trends/lightweight-broad-spectrum-sunscreen.md)