# Boastful Beard Oil Packaging The Brave Barber Facial Hair Products are Humorously Branded By Michael Hemsworth | Published 2016-10-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/facial-hair-product References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/10/brave-barber-concept.html) & [hofner.co](http://www.hofner.co/) Many facial hair products are branded and packaged in order to be a serious choice for men, but the [Brave Barber](https://www.trendhunter.com/trends/snow-beer) brand takes a more lighthearted approach. A conceptual product lineup created by the Hofner.co creative agency, Brave Barber features the imagery of a strong man showing his muscles and mustache. The fun, [lighthearted approach to branding](https://www.trendhunter.com/trends/the-club-campaign) taken with Brave Barber allows it to be more suitable for men who aren't looking for seriousness in their personal care products. The use of high-end design aesthetics mixed with a touch of fun helps to make them appear more personable and approachable. The Brave Barber conceptual lineup of products includes beard oil, shaving gel and other personal care products. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 35% | Activity: 18% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Humorous Personal Care Packaging:** Brands that take a lighthearted and fun approach to packaging can appeal to consumers looking for a more light-hearted experience. - **High-end Design with a Touch of Fun:** Combining high-end design aesthetics with a touch of fun can make products appear more personable and approachable, appealing to a wider consumer base. - **Non-serious Personal Care Products:** There is a market for personal care products that cater to men who aren't looking for seriousness, offering a more relaxed and enjoyable grooming experience. ### Industries Being Reshaped - **Personal Care:** Brands within the personal care industry can explore the potential of humor and fun in their packaging, appealing to a wider range of consumers. - **Creative Agencies:** Creative agencies specializing in packaging design can help brands create lighthearted and fun product packaging that stands out on the shelves. - **Men's Grooming:** The men's grooming industry can capitalize on the demand for non-serious personal care products, offering a more enjoyable and relaxed grooming experience for men. ## Related on Trend Hunter - [Wisdom-Focused Skincare Packaging](https://www.trendhunter.com/trends/wise-personal-grooming.md) - [No-Nonsense Grooming Campaigns](https://www.trendhunter.com/trends/rock-face-makes-scents-campaign.md) - [Elevated Male Grooming Kits](https://www.trendhunter.com/trends/piramal-pharma.md) - [Beard-Refining Grooming Products](https://www.trendhunter.com/trends/harrys-beard-care.md) - [Male Grooming Packaging Updates](https://www.trendhunter.com/trends/wilkinson-sword.md) - [Humorous Natural Deodorant Campaigns](https://www.trendhunter.com/trends/every-man-jack-still-smell-good.md) - [Men-Targeted Private Label Cosmetics](https://www.trendhunter.com/trends/mens-grooming-product-range.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Masculine Refillable Soap Ranges](https://www.trendhunter.com/trends/bob-refillable-body-wash.md)