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# Modern Grunge Menswear
The FACETASM Spring/Summer 2013 Collection is 90s-Inspired

By Jana Pijak | Published 2012-11-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/facetasm-springsummer-2013
References: [fuckingyoung.es](http://fuckingyoung.es/facetasm-springsummer-2013/) & [facetasm.jp](http://facetasm.jp/)

The FACETASM Spring/Summer 2013 collection features a modern take on a 90s grunge aesthetic. Making a splash at [Tokyo Fashion Week](https://www.trendhunter.com/trends/graphpaper-ss26), the label's designer Hiromichi Ochiai created his collection around the theme of "flavor." Inspired by pattern-clashing pairings, the designer's collection features a layering of opposing textures and unlikely textile combinations made from multi-tonal and vibrantly patterned garments.

Embracing eccentric elegance, the FACETASM Spring/Summer 2013 strays from traditional design ideals. From [masculine skirts and silky trenches](https://www.trendhunter.com/trends/undercover-5) to an abundance of plaid prints, this 90s revival runway show features pieces designed with the modern male in mind.

Both comfortable and versatile, this [edgy menswear collection](https://www.trendhunter.com/trends/khaotique-noir) marries bold and innovative design concepts with both a cool and wearability factor.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 67% | Activity: 44% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **90s Grunge Aesthetic:** Opportunity for fashion brands to incorporate elements of the 90s grunge aesthetic into modern menswear, creating edgy and nostalgic collections.
- **Pattern-clashing Pairings:** Potential for designers to experiment with pattern-clashing pairings, combining opposing textures and vibrant patterns to create unique and eye-catching garments.
- **Eccentric Elegance:** Space for fashion labels to explore eccentric elegance as a style trend, deviating from traditional design ideals and offering unconventional and stylish options for consumers.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunities for fashion brands to tap into the 90s grunge aesthetic, pattern-clashing pairings, and eccentric elegance in their menswear collections.
- **Textiles:** Opportunity for textile manufacturers to create multi-tonal and vibrantly patterned fabrics to meet the demand for bold and innovative menswear designs inspired by the FACETASM collection.
- **Retail:** Potential for retailers to curate selections that cater to the growing market of consumers seeking edgy and nostalgic menswear pieces with a cool and wearable appeal.

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- [Spring-Ready Technical Danish Fashion](https://www.trendhunter.com/trends/fce-2.md)
