# Shadowed Sultry Shoots The Faces of Now Editorial Captures the Current Group of ‘It' G By Leslie Chen | Published 2011-11-15 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/faces-of-now References: [coutequecoute.blogspot](http://coutequecoute.blogspot.com/2011/11/v-magazine-model-issue-74-faces-of-now.html) & [google](http://www.google.ca/url?sa=t&rct=j&q=v74) There are millions of models out there featured in various [photo shoots and runway shows](https://www.trendhunter.com/trends/chinese-golden-age-models) each day, but the Faces of Now editorial narrows down these countless faces to just a few noteworthy ones. Photographed by Hedi Slimane, the Faces of Now photo series is a [sleek monochromatic feature](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) that captures models Hailey Clauson, Ruby Aldridge, Ilse de Boer, Charlotte Free, Marique Schimmel, Daphne Groeneveld, Julia Nobis, Andie Arthur and Emily Baker. These stunning faces are the girls to look out for in the [current fashion forecast](https://www.trendhunter.com/trends/contemporary-femininity). Check out the Faces of Now photo shoot to see which models are making waves in the world of couture right now. **Implications** - Consumers in modern society are attracted to classic designs. New designers could focus on a timeless aesthetic in order to increase their sales. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 44% | Activity: 13% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Timeless Aesthetics:** Designers focusing on a timeless aesthetic could disrupt the fashion industry and attract modern consumers. - **Model Selection:** Models featured in exclusive editorials like Faces of Now could become the new 'It' girls of the fashion industry, disrupting traditional modeling hierarchies. - **Monochromatic Features:** The popularity of sleek monochromatic photography in editorials like Faces of Now present opportunities for photographers and visual artists to experiment with new styles. ### Who This Affects Most - **Fashion Design:** New designers in the fashion industry could disrupt traditional trends by focusing on timeless aesthetics and classic designs. - **Modeling:** Exclusive editorials like Faces of Now provide opportunities for aspiring models to gain recognition and disrupt traditional modeling hierarchies. - **Photography:** The trend of sleek monochromatic features in editorials like Faces of Now opens up opportunities for photographers and visual artists to showcase their unique styles. ## Related on Trend Hunter - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [All-Asian Beauty Campaigns](https://www.trendhunter.com/trends/maybelline-face-the-difference.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md)