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# Saucy Social Media Shirts
'One Man Band' Brings Wacky Web Culture to Apparel

By leewashington | Published 2011-08-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/facebook-t-shirts
References: [facebooktshirts](http://www.facebooktshirts.co.uk)

One Man Band is a [T shirt company](https://www.trendhunter.com/trends/the-monsters) that specializes in making limited edition t-shirts that tap into web and popular culture. From it's launch in 2007 with the "[Facebook](https://www.trendhunter.com/trends/manmades-the-boxer-brief) is more addictive than crack" tee at a time when Facebook's popularity exploded to today where the shirt reading "Don't worry everything is going to be okay" brings hope and a positive outlook to those that wear it.

Supported by a [Facebook fan page](https://www.trendhunter.com/trends/x-merch-collection), One Man Band continues to prove extraordinarily popular with some designs selling out.

**Implications** - Screen printed apparel can be produced relatively easily today with small production costs. Most industries can incorporate t-shirt giveaways and/or catchy slogans that people will wear with pride -- and essentially, participate in low-cost advertising for the business.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 75% | Activity: 74% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Limited Edition Apparel:** Opportunity to tap into web and popular culture by creating limited edition apparel that resonates with consumers.
- **Screen Printed Apparel:** Advancement in screen printing technology allows for easy and cost-effective production of custom apparel.
- **Social Media Fashion:** Growing demand for apparel that reflects social media and internet culture, presenting an opportunity for innovative and witty designs.

### Where This Applies

- **Fashion Retail:** Fashion retailers can explore the creation of limited edition apparel that connects with the online and pop culture communities.
- **Marketing and Advertising:** Advertisers can leverage screen printed apparel and catchy slogans as low-cost advertising tools.
- **E-commerce:** E-commerce platforms can cater to the demand for social media-themed apparel by partnering with brands like One Man Band to provide unique products.

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