# Social Media Bullying Campaigns Facebook Be Bold: Stop Bullying Canada Unites Against Harassment By Nikki Taylor | Published 2012-11-16 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/facebook-be-bold-stop-bullying-canada References: [ctvnews](http://www.ctvnews.ca/canada/facebook-launches-bold-anti-bullying-campaign-1.1037877) & [facebook](http://www.facebook.com/beboldstopbullyingca) '[Facebook](https://www.trendhunter.com/trends/tumblr-campaign) Be Bold: Stop Bullying Canada' is a national campaign by the social media giant to quell the pain and suffering caused by in-person and online harassment. After recent events concerning a young girl named Amanda Todd, who took her life after being victimized by students at her school, anti-bullying campaigns are in full effect. Parents, educators and youth are asked to join the Facebook group and take the pledge that promotes sticking up for others, being a role model and speaking out against bullying. Canadian celebrities like singer/songwriter Lights and Craig Kielburger from Free the Children are seen on the group homepage passionately backing the campaign. The launch of Facebook Be Bold: Stop Bullying Canada occurred in the midst of Bullying Awareness Week. It is a joint effort with [Family Channel](https://www.trendhunter.com/trends/neighbours-friends-and-family), [Kids HelpPhone](https://www.trendhunter.com/trends/here-for-you-canada), STOPcyberbullying.org and PREVNet. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 23% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### What's Driving This Trend - **Anti-bullying Campaigns:** Opportunity for innovative solutions to combat bullying both online and in-person. - **Social Media Activism:** Potential for leveraging social media platforms to raise awareness and promote social causes. - **Collaborative Partnerships:** Opportunity for organizations to join forces and create impactful initiatives against harassment and bullying. ### Who This Affects Most - **Social Media:** Companies can develop features and tools that promote kindness and discourage bullying on their platforms. - **Education:** Educational institutions can implement anti-bullying programs and training to create a safe environment for students. - **Non-profit:** Non-profit organizations can collaborate with social media companies to spread awareness about bullying and provide support for victims. ## Related on Trend Hunter - [Anti-Bullying Toy Store Campaigns](https://www.trendhunter.com/trends/toy-store-campaign.md) - [Anti-Domestic-Violence Campaigns](https://www.trendhunter.com/trends/neighbours-friends-and-family.md) - [Gender-Based Violence Awareness Films](https://www.trendhunter.com/trends/my-friend-max-hate.md) - [Public Awareness Campaigns](https://www.trendhunter.com/trends/face-the-issue.md) - [Empowering Watermark Campaigns](https://www.trendhunter.com/trends/online-rights.md) - [In-App Mental Health Features](https://www.trendhunter.com/trends/here-for-you-canada.md) - [Grayscale Burger Restaurants](https://www.trendhunter.com/trends/burger-king-france-anti-bullying.md) - [National Advocacy Campaigns](https://www.trendhunter.com/trends/national-advocacy-campaign.md) - [Youth Mental Health-Supporting Shirts](https://www.trendhunter.com/trends/kids-help-phone.md)