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# Flavored Face Wipes
Neat Cheeks' Face Wipes for Kids Makes Cleaning Up Messes Sweet

By Laura McQuarrie | Published 2015-04-22 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/face-wipes-for-kids
References: [sharktankblog](http://sharktankblog.com/business/neatcheeks/) & [neatcheeks](https://neatcheeks.com/)

Danielle Stangler and Julia Rossi developed Neat Cheeks, a [naturally flavored face wipe](https://www.trendhunter.com/trends/soothing-coconut-balm-wipes) for kids that reduces fussiness when messes need to be cleaned up. As a mother, Stangler came across the idea when she asked her husband to dip a cloth before wiping the face of their 18-month-old child—it turns out, the napkin was actually dipped in lemonade and the child liked it.

Inspired by this, the two momtrepreneurs wanted to cut out the chemical smell and formula that many face wipes contain. Instead, the flavors and sweeteners used in Neat Cheeks are [100% natural](https://www.trendhunter.com/trends/just-for-teens), including gentle ingredients like stevia, purified water, aloe and honeysuckle.

As well as putting an emphasis on a product that's as natural as can be, the [face wipes for kids](https://www.trendhunter.com/trends/rascals) are made in the United States in a solar-powered facility.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 12% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Flavored Face Wipes for Kids:** Natural and innovative facial wipes for children come with unique flavors and ingredients to make cleaning messes fun and fuss-free for children.
- **Natural and Organic Products for Kids:** New ideas and technologies from the natural and organic industry can be utilized to create new products for children that emphasize health, safety, and ecologically responsible sourcing and packaging.
- **Momtrepreneur Products:** Mom-led entrepreneurial endeavors offer an untapped market of new ideas for family-oriented products that prioritize health, safety, and convenience.

### Industries Being Reshaped

- **Baby and Childcare Products:** Manufacturers and retailers of baby and childcare products can create new and innovative lines of face wipes, as well as draw inspiration from natural and organic trends.
- **Natural and Organic Products:** Producers and retailers of natural and organic products can branch out into the children's market, creating new and creative lines of facial wipes that are eco-friendly, safe, and utilize sustainable ingredients.
- **Entrepreneurship and Small Business:** New business ventures that emphasize health, safety and convenience for families can be supported and expanded to create a diverse economy that enriches communities across the country.

## Related on Trend Hunter

- [Versatile Cleansing Wipe Products](https://www.trendhunter.com/trends/nicepak-wetnaps.md)
- [Hygienic Toddler-Specific Wipes](https://www.trendhunter.com/trends/lil-dude-wipes.md)
- [Minimally Packaged Cosmetic Wipes](https://www.trendhunter.com/trends/the-cheeky-panda-dry-wipes.md)
- [Eco-Friendly Hygiene Wipes](https://www.trendhunter.com/trends/freshist-debuts1.md)
- [Flushable Baby Wipes](https://www.trendhunter.com/trends/the-flush-wipe.md)
- [Gentle Baby Wipes](https://www.trendhunter.com/trends/parasol-co.md)
- [Ultra-Thick Sustainable Baby Wipes](https://www.trendhunter.com/trends/99-waterbased.md)
- [Flavor-Infused Grill Wipes](https://www.trendhunter.com/trends/grill-and-pan-wipes.md)
- [Sustainable Anti-Bacterial Wipes](https://www.trendhunter.com/trends/biom.md)
